I like to do this as a simple FAQ —
I use headlines like «Isn't this too expensive for me?»
Instead, Apple uses ad groups for each of their products so they can
use headlines like «MacBook Pro» or «iPad Mini» when people search for those respective products.
Not exact matches
While you may see
headlines about devices
like the latest MacBook Pro, it turns out you don't need to spend thousands to get a decent computer — especially if you're
using it for things
like word processing, web browsing, and emailing.
This is
like a BuzzFeed
headline at its finest;
using clickbaity techniques
like pattern interruption to get viewers to stop in their tracks and pay attention.
For example, you can
use a tool
like KingSumo
Headlines, Optimizely, or VWO to test different blog post
headlines or opt - in forms on blog post pages.
Your title tags are the bits of information Google
uses to fill in the
headline for sites in its SERPs (
like «AudienceBloom: Link Building & Content Marketing Agency» in the screenshot below).
I was
using the news
headlines (and other similar resources, such as charity reports and the
like) to make the valid observation that human evil is universal in its effect and nature.
maybe you don't understand that Wenger's words are simply an attempt to recover some of the market value that was lost due to the way they have mishandled his contract negotiations, which means that everyone, once again, knows that we have little to no leverage when it comes to negotiating a transfer... much
like we did with RVP, when we sold the EPL trophy to ManU for less than $ 25 million... any reputable team with a sporting director would never have allowed this situation to occur again and if they had heads would roll... if handled correctly the worst case scenario would have seen us get a minimum of $ 65 million for a player of his ilk in the present economic climate and we could have
used those funds to purchase the best available striker in the early days of the transfer window... just imagine what outsiders must think about the state of our team if all you did was read the
headlines... sadly, things might just might be worse than they think
Now that the system has been
used in pre-season it is rather obvious, I know, but I
liked my
headline so I'm sticking with it.
But to
use the
headline - grabbing, blood pressure increasing language of home birthing is
like driving with your child who is not in a seat belt isn't productive.
Execute: Serve up school breakfast all week long, and share your own NSBW photos and stories as well as those from local, state, and national
headlines using hashtags
like #schoolbreakfastchallenge, #NSBW17, and #schoolbreakfast.
Just
like I don't
like using «picky eater» but it serves as a useful shorthand (especially in
headlines!)
BTW, Rick Santorum also tried to launch a money bomb recently, but he did so
using a name («Conservatives United Moneybomb») that lends itself to an unfortunate acronym and
headlines like this one.
Although not a great
headline for the education secretary, he could
use examples
like the Newham Free Academy to show that his scheme can only really get off the ground if schools have the ability to make profit.
When the super PAC launched in May, the Oneida Indian Nation said in a statement that «the last thing Central New York needs in Congress is a divisive person
like Claudia Tenney
using a public office to seek self - serving
headlines that embarrass this region and undermine its economic future.»
«In light of that, the last thing Central New York needs in Congress is a divisive person
like Claudia Tenney
using a public office to seek self - serving
headlines that embarrass this region and undermine its economic future.»
I'd tired of seeing my colleagues in the food and nutrition industries
using words
like «guilt - free recipes» and «guiltless food» in
headlines and stories.
Sensationalist
headlines,
like the ones I mentioned at the start of this post, are click - worthy, and so journalists, understandably, are prone to
using them.
I have also noticed that some large lifestyle blogs
use something
like related posts at the bottom but it's just a
headline e.g «Don't miss» with the post titles as links underneath.
In the interview with Business Insider, Langston said: «When I see people who
use Tinder and they say in their
headline they're not looking to hook up and want a real relationship, I'm
like, that's our failure.
There are other ideas,
like using quotes in your
headlines (from movies, TV shows, famous people), but these have the unintended effect of weeding out people who may otherwise want to get to know you but didn't get the reference.
I break down the whole
headline debate in much more detail in my book «Magnetic Profiles», so if you'd
like a more in - depth look at it, as well as some great
headlines to
use, check it out.
If you aren't very funny, simply avoid
using negative
headlines like «Is anyone even real on here?»
Using a how - to
headline like, «how to stop smoking in 2 weeks,» can give your ad a lot more mileage than, «quitting smoking is hard.
It is not
like you write something in form of your profile
headline and that is over rather you have to prove it ahead whenever someone initiate a conversation and relation with you so it is better to
use lines as per your personality.
Editors managed to create more provocative, click - inspiring titles
like: Here are some ways to get her attention
using a catchy profile
headline.
A dating site
like is just too cool to do See the 15 best
headlines for POF you can
use today.
There's a reason that many thrillers, spy stories, and suspense novels
use a simple
headline font
like «Impact» — it denotes urgency, demands attention.
Most companies now provide a
headline rent per sqm figure — I
like to
use this & tie it back to valuation per sqm.
But that
headline was too good not to
use and you know, you just know, that story's
like that will start popping up right after release.
Being that I
used to have fun with the now defunct Bullfrog titles such as Theme Park and Theme Hospital, I was quite excited to see whether BigFest could handle the
headline slot on the PlayStation Vita or whether it would fade away into obscurity
like many opening and middle - of - the - card acts do.
It's actually often the
use of multiple colloquialisms / synonyms / oxymorons in the one
headline that makes it obvious haha...
like «Flip to the Dark side as you bounce off to a trippy start with the new Star Wars game» as a hypothetical example.
No disrespect to the fascinating documentary alluded to in the
headline above, but I do wonder how long it will take — not just because of the temporary dip in gas prices — before the average American (or European) driver will consider buying an electric car (let alone a gas - electric hybrid
like our
used Prius).
Today, the ozone hole — actually a region of thinned ozone, not actually a pure hole — doesn't make
headlines like it
used to.
Finally, while high - visibility technologies
like solar and wind and electric cars dominate the
headlines, we're seeing a continued explosion of the cheapest and cleanest source of electricity —
using energy more efficiently, such as by replacing traditional lighting with LED bulbs.
The
headline, «Climate change
like atom bomb», focused on the Hiroshima metaphor (which I believe was first
used several years ago by James Hansen).
I find it works really well to play five rounds in five minutes while some other part of my brain is working out things
like what
headline I will
use or how I will organize a brief.
I am
used to — and happy with — scanning text - only
headlines, so a «magazine - style», image - heavy app
like Flipboard holds little appeal for me (and besides which, I think it's only available for mobile devices).
What you should know is this: Politicians in the current US election are levering it, news outlets
like CNN & Canada's CBC are offering
headlines that can be mixed into your reading stream, and companies
like Southwest airlines are
using it to interact with customers & take feedback.
Additionally, part of communicating value is stepping outside the realm of basic labels and headers; for example, instead of
using basic titles
like «About Us» or «Our Attorneys»,
use benefit - driven
headlines like «Discover Our Top Talent.»
Insights
like this, plus strategic
use of «this one thing»
headlines, are why YNAB is at the top of the money management game.
Admittedly, we note that their «source» is the NY Post, the same bastion of journalism that can regularly be expected to publish
headlines like «Skanky Suicide Bomber
Used To Be A Selfie - Taking Party Animal,» but the numbers roughly check out.
Biometrics
used to be a hot,
headline feature, but when Samsung described its new Intelligent Scan method for phone unlocking and security authentication, it was crammed into the very end of its S9 presentation and was treated
like a complete afterthought.
Like an Android phone's always - on display, it
uses the screen powered up constantly so that it can show news
headlines, traffic reports, and weather forecasts.
You'll still be able to
use Siri on the HomePod to place calls, send messages, check
headlines, and control HomeKit smart home devices, and though third - party developers will be able to integrate Siri into their messaging apps with SiriKit, it sounds
like those developers won't have free reign to create new
uses for Siri
like they do with Alexa's extensive list of skills.
«And it is working on an Amazon Echo -
like device with a speaker and microphone that people can
use to turn on music, get news
headlines or set a timer.»
When things get hectic, smart speakers
like Amazon Echo powered by Alexa and Google Home by Google Assistant can make life easier by
using voice commands to make phone calls and send messages, play the latest music, read the latest
headlines in the news, or place an order for takeout when there's not enough time to make dinner.
While download speed is usually the
headline figure for broadband, upload rate can be very important if the connection is
used for work as you may need to do things
like transfer large files to clients or colleagues, upload data to the cloud and
use remote desktop access to control a computer over the internet.
Like #ONO, #LetsWork
uses fewer characters in a LinkedIn
headline or summary and, seeing as how adoption has been more of a slow drip, may not alert employers to that fact that one of their employees is actively job hunting.
But, do
use them in key places in your profile, where they will be most effective,
like your professional
headline and summary.