Not exact matches
They can also integrate things like parking, popcorn and drinks with your purchase so that
users can book an entire experience rather than having several different touch
points for each of these that increases the
friction in the
user experience.»
By going back to the basics and actually talking to every customer ourselves, we identified some
friction points within the app, discovered features that were extremely useful to our
user base and increase our secondary conversion rate, turning more leads into paying customers.
They then put the hardware and software through their paces and
point out sticking
points that could cause frustration and
friction among pro
users.
Soltero
pointed out that getting
users to install a new mobile email app is a high -
friction problem, since Apple and Google both ship good clients of their own built into Android and iOS.