When I look back on the turning points in my business, I can
usually pin point a time where I chose to just show up.
Not exact matches
Up to this
point, I can't
pin down a difference in performance based on what I've eaten recently, although I do find myself craving raw milk after a long game (probably because that's
usually my biggest source of sugar / carbs).
But when the focus swung from books for general markets (risky indeed) to tightly targeted or niche markets, and pre-testing (
usually through direct mail testing) allowed the publisher to define the specific buyer demand, then self - publishing let the niche publisher create publications with finely honed titles tailored to
pin -
point targets.