«Self Publishing» is the most
valuable keyword term for our self - publishing book company, and Google's search engines particularly like to see applicable search terms that are linked to the applicable website.
Not exact matches
This information will be
valuable when creating your content strategy, as you will learn which
keywords and
terms are most used by your audience, thus replicating them in your content to further boost your website's SEO.
A search for shoes is more common, but a search for «shiny red women's shoes,» which is a long tail
keyword based upon the head
term, are more effective, making them more
valuable.
Our SEO marketing team will execute a long
term marketing strategy that will grow your rankings for
valuable keyword topics, bring in qualified potential customers and ensure a positive return on investment by monitoring your site and staying ahead of the curve in digital marketing trends.
Using long tail
keyword phrase variations of competitive search
terms is also a
valuable strategy for getting your website to become an authority on a particular
keyword topic.
Yale Appliance's Sheinkopf started targeting long tail
keywords in his blog posts when he realized the important
term «counter depth refrigerator,» with a monthly search volume of 8,700, was more
valuable to him than purchasing listing positions through PPC for
terms like «refrigerator.»
The most highly indexed part of your Profile (next to your name), your Headline allows recruiters and employers to locate you, based on the search
terms or
keywords you specify... so if you've filled in only part of the Headline or let LinkedIn populate it with your current job title (the default value), you could be missing out on
valuable traffic to your Profile.
Those
keywords are
terms or phrases the hiring manager has deemed to be
valuable to the job.
So describe your most
valuable skills using clear
terms,
keywords, and strong action verbs that laypeople can understand.
Be a
valuable resource: Once you've identified something your customers are interested in, set up a Google Alert to monitor that topic so you'll get a notification when something matching those
keyword terms surfaces on the Internet.