Not exact matches
On the one hand, it has the
value of the Cloverfield
brand, reinforced by the
cachet of producer JJ Abrams.
Most U.S. consumers can perceive that Lincoln lacks its own
brand cachet, and see no reason to pony up the extra cash when the Ford division offers what amounts to the same product at a better
value.
Of course taking on Porsche is no small task, and to that end, Alfa Romeo is offering the Stelvio in a limited range locally — albeit one highly equipped so as to provide
value for money in a market where
brand cachet is often all a large price tag gets you.
Whether you're looking for a Macan lease deal or to buy one outright, the
cachet of the Porsche
brand means relatively high residual
values can offset the premium loaded list prices which start in the mid # 40ks.
Size wise, it matches up favorably with the Audi A5 Cabriolet and Lexus IS Convertible, but those cars cost substantially more, giving Buick an even stronger
value argument (even if it doesn't have the same
brand cachet).
Others, however, are reassured by relentlessly rising
values — and by the
cachet of buying blue - chip works from international «
brand» galleries.
Although the devices don't offer the same
value for money as Xiaomi's phones — the Redmi Note 4 has a Snapdragon 625 and is more affordable — Nokia's
brand cachet combined with a pure Android experience should be more than enough to convince customers to pay up.