Cover letters and
value proposition letters also differ in length.
Not exact matches
There are
also different types of cover
letters, including
value proposition letters,
letters when you are referred to a job, and more.
The cover
letter also is an opportunity to genuinely express why you are particularly interested in this company's product, service, culture, etc., while mapping your
value proposition to theirs.
Since the job market is fiercely competitive, you will
also have to write a
value proposition letter explaining why the company should consider you and not the other applicants in the field.
The New Cover
Letter —
Also Referred To As An E-Note, Power Note, Or
Value Proposition Letter: 2016 Cover
Letter Trend # 1: The Shrinking Attention Span.