Sentences with phrase «video ad inventory»

Facebook, Google and other large properties are lining up big chunks of ad space for those willing to pay, and CampaignGrid's Jordan Lieberman predicted during the conference that digital video ad inventory (on YouTube and Hulu, for instance) for the Fall will sell out completely in 15 + battleground states by August.

A better strategy is to buy out all of the in - stream video ad inventory available and slowly drop placements that aren't performing while simultaneously optimizing the creative that pairs best with each placement.

Not exact matches

On Adap.tv's platform, brands can buy and sell video advertising inventory, such as 30 - second ads that air before YouTube videos.

On a panel we shared last spring, Josh Koster talked about the ever - increasing amount of ad inventory becoming available on video websites, and I suspect that many more - traditional media consultants will «get» the idea of advertising on a site like Hulu, which shows TV programs, a lot more naturally than they will Google Ads.

Completion rates for targeted voter - matched pre-roll video ads served on skippable inventory were nearly as high as completion rates for the same ads served on non-skippable inventory.

Typically in the States, DSPolitical will only run client pre-roll video ads on non-skippable inventory so that the targeted voter must watch the entire ad before continuing on to their desired content.

I'm also hearing from online advertising folks that battleground - state BANNER inventory is still available and should be through the fall — it's pre-roll video (the online ad form most - similar to traditional TV advertising) that's running out.

Meanwhile, advertisers will have more inventory to exploit for vertical video ads, potentially reducing the rates of Snapchat's ads.

Facebook will fill the pre-roll inventory with any video ads that brands run on Facebook that are six seconds long and bought with the in - stream placement selected, according to a Facebook spokesperson.

The company controls a slice of the ad inventory on many of the videos that appear on its platform, displays a large banner ad next to its app launcher, and even lets companies pay to promote themselves on Roku hardware (for instance, though the app shortcut buttons on Roku remotes).

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