Not exact matches
Last week, YouTube announced it will use third parties to provide «brand safety» reporting, and Google has previously apologized to advertisers for
ad misplacement
on the
video site.
Called TrueView
ads, they appear
on the YouTube
site, targeting potential viewers and linking back to the selected
video or your YouTube channel page.
So, come up with engaging and valuable
video content for your marketing campaign, post it
on social media
sites and pages and use it for your social media
ads.
Chrome will flag
sites that run annoying
ads such as auto - playing
video with sound, and it will block all
ads on offending
sites if they don't reform themselves.
In mid-March, Google came under fire for allowing
ads to run alongside objectionable content like extremist
videos on YouTube, triggering many marketers to pull their spending from the
video site in certain markets.
Even companies that garner lots of eyeballs
on the world's biggest
video site — and Machinima says it generates billions of views a month — have had a hard time turning that into a profitable business, because
ad rates are low and much of the money they do make goes back to YouTube.
Others of its portfolio companies include the insurance comparison
site Coverhound; Vungle, which helps developers insert
video ads into their apps; Kinnek, a marketplace that helps small businesses find suppliers; the growth marketing platform Iterable; drone mapping and analytics platform Drone Deploy; and Zum, a company offering
on - demand rides for kids.
Here's what you'll get for just this one promotion: The flyers I use in house and online, the e-mail I send out to push people to the web page, the how to
video on how to put the Facebook re-targeting pixel
on my
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i can no longer broswe this
site on my phone because of the
video ads if i press back up it takes me back to the main menu so i cant read article or read comments
And in the world of presidential campaigns, where money does flow in relatively big chunks, we HAVE seen campaigns try just about everything: connecting with people through official campaign
sites, through
video,
on just about every social networking
site under the sun, through cell phones, via email lists, blog postings, search
ads, blog
ads, etc..
The company intends share advertising revenue with its «premium» content producers, though this article does not indicate whether
ads will appear with only premium content clips or with other / all
video clips
on the
site.
Online
video ads are something I think we're definitely going to see more of, particularly
on sites like Hulu that broadcast shows that first air
on television, and conveniently enough, Karen Jagoda «s Digital Politics Show today will focus
on this very topic.
On a panel we shared last spring, Josh Koster talked about the ever - increasing amount of ad inventory becoming available on video websites, and I suspect that many more - traditional media consultants will «get» the idea of advertising on a site like Hulu, which shows TV programs, a lot more naturally than they will Google Ad
On a panel we shared last spring, Josh Koster talked about the ever - increasing amount of
ad inventory becoming available
on video websites, and I suspect that many more - traditional media consultants will «get» the idea of advertising on a site like Hulu, which shows TV programs, a lot more naturally than they will Google Ad
on video websites, and I suspect that many more - traditional media consultants will «get» the idea of advertising
on a site like Hulu, which shows TV programs, a lot more naturally than they will Google Ad
on a
site like Hulu, which shows TV programs, a lot more naturally than they will Google
Ads.
Keep an eye out — we should see even more
video ads for candidates and issues
on Hulu and similar
sites in the months to come.
As we noted in CampaignTech Uncut, it makes sense that pre-roll
video (which runs before content
on sites like Hulu and YouTube) would be the first to go, since it's the digital
ad form most similar to TV advertising.
The allure of YouTube is powerful: Thousands of people have taken
video - making hobbies and made a living earning real money from the
ads on the
site.
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