Sentences with phrase «video as a marketing tool»

You can repeatedly use your video as a marketing tool by changing the teaser content you post along with the video URL.

Lawyers wondering whether to dip their toes into online video as a marketing tool should take note of recent projections showing the audience for online video growing from 137.5 million in 2007 (73.6 % of Internet users) to 190 million in 2012 (88 % of Internet users).

Is your law firm using online video as a marketing tool?

The lesson for lawyers considering online video as a marketing tool is that shooting for the moon may not pay off.

This is good news for the long term viability of online video as a marketing tool.

For lawyers interested in using online video as a marketing tool, there are some great pointers on what to do and what NOT to do.

The message here for lawyers interested in using online video as a marketing tool is that, as the quality of videos on YouTube improves, you need to keep pace.

Law firms and individual attorneys considering whether to start using online video as a marketing tool need look no further than research by comScore finding that more than 100 million unique US Internet users visited YouTube during January 2009.

Not exact matches

Kitchener, Ontario - based Vidyard gets points for making a video that carries off a hat trick: It's funny; it's creative, marrying old - school»80s workout gear with Rocky - style training; and — most important — it's useful as a tool for those looking to up their video marketing game.

Funny videos and interactive games may be great marketing tools for Fortune 1000 companies with seven - figure advertising budgets, but how can SMB owners create the same kind of impact as Nike and Burger King?

You can create about 80 % of your video marketing content as recorded video using a fabulous tool like Animoto — with your own existing photo or video assets, or add in royalty free assets.

In this video I'm going to show you a great way to get better keywords out of the Google Adwords Keyword tool if you haven't seen the previous video you'll want to watch that video where I show you how to get better search volume numbers from both google adwords as well as some other sources to get better estimates for the amount of times that keyword is searched each month i'll put a link in the video here so that you can click that video if you haven't seen that yet let's get started now if you want better results from the Google Adwords Keyword planner you have to work a little differently than everyone else so most people come to the Google Adwords Keyword planner and they simply click on this search for new keywords using a phrase, website, or category and then they just paste a bunch of keywords into this text box so let's say as an example that these were our starting keywords ok so let's say we have the keywords «fishing tips» «fishing tackle» «fishing for bass» «fishing rod» and «fishing reel» what most people do is that they would simply come here and they would copy this they would paste it into this field and they would hit Search and they would get back their results and that's fine but one little tip that will help you get much better results is only paste in one key word at a time so instead of pasting all these in just paste in the single keyword «fishing tips» and then proceed from there to pull that those results up and you'll get this back if you click right here you can download the ideas you'll notice they're 701 here listed so if we download these ideas will download them to a CSV file comma separated value file you can open that with notepad you can open it with excel open office when you're finished putting all your ideas and individually you will now have a bunch of different common separate value files containing the keywords and the search volume I've already gone ahead and done that just to save time on the video but i want to show you what happens when you use this method versus just pasting in the keywords like most people do so here you'll see this column here represents these two columns here represent if we had pasted in all of the keywords at once and click search at google adwords keyword tool is one that showed you and you'll see we have a total of 706 results we got back when we did that this column this column here represents what happens when we paste one key word at a time and then download the file paste the second keyword download the file and then we just simply grab those terms and copy them and you'll see now we have a total of 1,915 keywords now what I've done with the highlighting here is to show you anything that's not highlighted in this column is a keyword we would not have gotten back had we pasted in all the keywords at once you can see there's lots and lots of keywords here we would not have seen know your competitors and the company's you're competing against they're using probably the simple method just pasting a bunch of keywords sitting search and then looking through those terms to find their terms if you will take the extra few minutes it takes doesn't take long to simply go in and paste one key word at a time you will get back a ton of great keywords that others aren't seeing because they're using this other method and in actuality when I ran the numbers there's a total of 3.8 million searches represented by these keywords here that you would miss if you simply just copied and pasted those five terms and hit search the Google Adwords Keyword planner once you've used the google keyword planner to find lots of new keyword ideas what do you do with all those keywords the biggest problem is that you can there are so many keyword tools out there you can get hundreds of thousands of keywords by spending a day using the different keyword tools but what you do with all that information the answer is a cool tool called keyword grouper pro and Keyword Grouper Pro is completely free there's not even an opt in you just simply download the tool now at the top of this video there's a link if you click that i'll show you exactly how to use keyword grouper pro doesn't matter where you got your keywords from i'm going to show you how to take those keywords group them into tight groups and then you can set up your campaigns and know exactly which groups represent buyers and once you know where the buyers are at you can simply focus your marketing in that area to make more profit in your business

Let me show you a really simple technique that you can use with the previous technique i showed you about using individual keywords instead of pasting a bunch of keywords and its really a one - click technique to get even more great keywords from the Google Adwords Keyword tool so I've already gone ahead and done a search for «fishing tips» just a single keyword if you didn't see that previous video you want to watch that because that's a really good little tip there i'll put a link in this video so you can click through and see that video number two in this series but once you've done your search will simply go down here to keyword options click this little pencil icon here and you'll see this option to only show ideas closely related to my search terms now everybody knows about this this year but a lot of people don't take the time to actually use it so if you simply just click the toggle their turn it on and then hit save what it's going to do is going to only bring back keyword terms that are closely related to «fishing tips» and here's one more hot tip for you it is specific to singular and plural so for instance if my original see keyword was «fishing tips» and I've selected to only show closely related ideas my results are going to have the word tips plural in them so if I will just take a second and remove that s after i've downloaded the file for «fishing tips» let's do that again «fishing tips» i've downloaded the file all my terms have the word tips in them now come right back up here i remove the s so singular and i search again now i'm going to get back results that have the word tip instead of tips and then because i have only show closely related ideas now just to show you a sample what will happen when you do that you remember this is the file i showed you in the previous video and you'll remember from that video that our competitors because they're just pasting in a bunch of keywords and hitting search they're getting back 706 results for this sample test here so they would get 706 keywords and that's what they would take off with them and start to decide which what pages they want to make for seo or how they want to set the pay - per - click campaign ok we're using these other methods taking a few extra seconds to really understand how the Google Adwords Keyword tool works and with this new method of both using singular and plural but selecting only show closely related ideas we now have for the exact same keywords we have 2867 keywords we got back so we're walking away with 2867 keywords our competitor for the very saying input terms is only getting 706 we're getting four times as many keywords for the Google Adwords Keyword Tool you can take this information and you can use it to really grow your business because there's some really excellent keywords that your competitors are overlooking simply because they don't understand how to use the Google Adwords Keyword tool so this has been helpful for you once you've used the google keyword planner to find lots of new keyword ideas what do you do with all those keywords the biggest problem is that you can there's so many keyword tools out there you can get hundreds of thousands of keywords by spending a day using the different keyword tools but what you do with all that information the answer is a cool tool called keyword grouper pro and keyword grouper pro is completely free there's not even an opt - in you simply download the tool now at the top of this video there's a link if you click that i'll show you exactly how to use keyword grouper pro it doesn't matter where you got your keywords from i'm going to show you how to take those keywords group them into tight groups and then you can set up your campaigns know exactly which groups represent buyers and once you know where the buyers are at you can simply focus your marketing in that area to make more profit in your business

The guide begins with an introduction to the internet as a medium for political change and eight simple rules to get you started, and then moves on to cover topics as varied as political websites, online fundraising, internet video, social media tools such as Facebook and Twitter, email advocacy, viral marketing, online advertising and the subtle art of search engine optimization.

As the market for game - based learning tools spreads, African video game developers should also tap into this industry by working hand to hand with educators to design more educational games adapted for African students.

And for years the market has offered products like lesson - plan banks, tools to align lessons to state standards, and more recently, subscriptions to digital content providers (such as Discovery Education) that allow instructors to embed high - quality video, music, or graphics into their teaching.

To sell books, authors use social media networks as marketing tools for building brand equity and getting free book publicity by sharing online conversations, posts, book excerpts, links, videos, photographs and text files with family, friends, fans and professionals.

Boost your sales with our memberships and discounts on valuable book promotion tools, products, and services such as free instructional videos by Author Marketing Club.

• Being that there is the option of creating video reviews on Amazon, this provided an opportunity for my reviewers to be in the spotlight and grow their own following as video is a powerful relationship building, marketing tool.

The video was never overtly intended as a marketing tool, even though I did have it in the back of my mind that almost anything that gets me attention can be used to direct people to my product.

By using video as a tool to market your book, you can leverage the connection that people have with video in general.

The other videos are all information and interviews discussing self - publishing tools, best practices, social media and marketing, and there are a couple of interviews with authors as well.

HIGHLIGHTS Android - powered Smartphone Features A Bright 3.5 ″ Full Touch Screen Quick Access To Social Networking Tools Like Facebook, Twitter, LinkedIn, and FourSquare Integrated GPS Provides Support For Location - based Services Like Google Maps and MetroNavigator Full Suite Of Metro Services Like Mobile Web, Music and Video Download Apps, Games, Ringtones, and More From The Android Market Capture Photos and Video With The 3.2 MP Camera Access Your Microsoft Exchange Email As Well As Popular Web - based Email Services Like Gmail Chat With Your Friends and Family On - the - go With Instant Messenger Services Like Google Talk WHAT»S IN THE BOX Battery - Yes Charger - Yes MESSAGING FEATURES HTML Web Browsing - Yes Instant Messenger - Yes Email Client - Access Microsoft Exchange, IMAP, POP3, SMTP Email Mobile Web Browsing - Yes Multimedia Messaging - Send and Receive Picture and Video Messages Text Messaging (SMS)- Send and Receive Text Messages ENTERTAINMENT App Store - Download Apps From The Android Market MP3 Player - Yes Facebook - Yes Twitter - Yes Games - Yes Custom Ringtones - Downloadable Customizable Graphics - Downloadable MP3 Ringtones - Yes Picture Caller ID - Yes Polyphonic Ringtones - Yes Ringer Profiles - Yes Streaming Multimedia Support - Yes DIGITAL CAMERA Camera - 3.2 MP Camera Also Captures Video Camera Megapixels - 3.2 MP Video Capture / Camcorder - 3.2 MP Camera Captures Video ADVANCED FEATURES Google - Google's Android OS 2.3 Bluetooth Stereo Headset (A2DP)- Yes Bluetooth Wireless Technology - Yes Visual Voicemail - Yes GPS Services Support - Integrated GPS Provides Support For Location - based Services Like MetroNavigator Attachment Viewing (Word, Excel, PowerPoint)- Yes PC Synchronization - Yes CORE FEATURES Color Main Display - 3.5 ″, 320 x 240 Pixels, 262,000 Colors, Touch Display Alarm - Yes Calculator - Yes Calendar - Yes Manual Lock - Yes Color - Red Style - Candy Bar PDA Device - Yes Speakerphone - Yes To - Do List - Yes Vibrate - Yes Voice Memo - Yes

Integration with other author - marketing tools such as a blog, videos, photos and a Twitter account.

There are other things you can do: write guest posts or articles for website and blogs, be a guest on podcasts or vlogs, do your own audio or video content, teach online classes, organize in - person events or signings, participate on private message boards, be a guest at book clubs, and reach out personally to people in your network through a personal email (which is always underestimated and undervalued as a marketing and promotion tool).

HIGHLIGHTS Android - powered Smartphone Features A Bright 3.5 ″ Full Touch Screen Quick Access To Social Networking Tools Like Facebook, Twitter, LinkedIn, and FourSquare Integrated GPS Provides Support For Location - based Services Like Google Maps and MetroNavigator Full Suite Of Metro Services Like Mobile Web, Music and Video Download Apps, Games, Ringtones, and More From The Android Market Capture Photos and Video With The 3.2 MP Camera Access Your Microsoft Exchange Email As Well As Popular Web - based Email Services Like Gmail Chat With Your Friends and Family On - the - go With Instant Messenger Services Like Google Talk WHAT»S IN THE BOX Battery - Yes Charger - Yes MESSAGING FEATURES HTML Web Browsing - Yes Instant Messenger - Yes Email Client - Access Microsoft Exchange, IMAP, POP3, SMTP Email Mobile Web Browsing - Yes Multimedia Messaging - Send and Receive Picture and Video Messages Text Messaging (SMS)- Send and Receive Text Messages

Today, we're going to be talking about a tool that's so powerful, yet under - utilized, that I like to refer to it as the home inspector's «secret weapon»: Video Marketing.

Several factors have increased the profile of video as an internet marketing tool, with perhaps the most important being the rapid growth of the video - sharing site YouTube.

In contrast to traditional marketing that aims to tell potential clients about your firm's qualifications and experience, content marketing shows them via such tools as blogs, social media posts, informational videos and the like.

Time to start considering online video, blogs and podcasts as marketing and business development tools.

Savvy lawyers have joined in, opting to use video as a marketing and educational tool on their websites and in their social media posts.

Similarly, a recent MarketinSherpa study found that marketers ranked «cool microsites» the highest in terms of delivering great results such as stronger conversion rates - higher than other online marketing tools such as online games and quizzes, video clips, audio clips, and e-cards.

In contrast to traditional marketing that aims to tell potential clients about your firm's qualifications and experience, content marketing shows them via such tools as articles, blogs, social media posts, informational videos and the like.

As you can tell, I am a big proponent of the use of video as a tool in a law firm marketing plaAs you can tell, I am a big proponent of the use of video as a tool in a law firm marketing plaas a tool in a law firm marketing plan.

Given the above, lawyers would do well to take video seriously as a marketing tool.

While having your image on your website's banner or on your About page is crucial, one of the most effective ways you can make an impression on potential clients is through the use of video as a legal marketing tool.

Two sites started to change the value and importance of videos as an effective marketing tool.

In my layman opinion, it seems unlikely that J.K Rowling or Warner Brothers would use the trade name Voldemort to market a software development tool (as it seems unlikely they'd market a software development tool at all, unlike a complete video game, which would be a more likely product), so you could legally use the name insofar as it is not likely to cause customer confusion.

In today's market, using a video CV or video resume as a tool to get that first face to face meeting is becoming more common in gaining employment.

Interview on Demand is a great tool for job seekers, as well as hiring managers, to send video resumes and conduct video interviews of candidates.I was impressed by the service, so I called Peggy McKee, VP Sales & Marketing of Interview on Demand, to demand an interview of her!

To find out how to get more interviews in a competitive job market (Video 3), as well as how to find out about unadvertised jobs (Video 1) and how to use LinkedIn effectively as a career management tool (Video 2), sign up for my free 3 - day video course Smart strategies to help you get intervVideo 3), as well as how to find out about unadvertised jobs (Video 1) and how to use LinkedIn effectively as a career management tool (Video 2), sign up for my free 3 - day video course Smart strategies to help you get intervVideo 1) and how to use LinkedIn effectively as a career management tool (Video 2), sign up for my free 3 - day video course Smart strategies to help you get intervVideo 2), sign up for my free 3 - day video course Smart strategies to help you get intervvideo course Smart strategies to help you get interviews.

The Chasm Group, LLC and Chasm Institute, LLC (San Bruno, CA) 1997 — 2008 Business Operations Manager • Managed all daily operational tasks for leading multi-million dollar high - tech market strategy consultancy, while providing executive administration to C - level executives and venture capital partners • Developed and managed the firm's annual budget, proposing and implementing expense cuts, producing monthly reports and financial statements, and coordinating with CPA firm for accurate and timely filings • Oversaw all client relationship management efforts while cultivating new business efforts from concept to implementation, providing high - quality service in sales efforts while utilizing new lead tracking system • Negotiated and managed all contracts, stock grants, and financing arrangements, working closely with outside counsel to draft legal documents and resolve LLC - and proprietary - related issues • Led three office space build - outs and two office relocations, managing all aspects of each process under aggressive timeline and budget expectations • Reduced firm telecom expenses by 22 % by streamlining IT objectives, including migration to VOIP phone system, software / hardware purchases, domain renewals, and outsourced technical support • Directed all phases of staff recruitment while creating and implementing all HR policies and programs, including comprehensive employee benefits plans • Supervised multiple administrative staff members, conducted performance appraisals and wage / salary surveys in comparison to incentive program guidelines, and maintained HR files in accordance with legal mandates • Produced all out - going client invoices in an accurate and timely fashion to increase, cash flow and reduce aging receivables, providing consistent attention to overhead costs and vendor arrangements • Administered all company insurance policies, including E&O, general liability, bonds, partner life and disability, conducting annual benefits reviews and employee / company insurance audits • Obtained necessary certificates for consulting contracts while processing federal, state, and local business reporting requirements to maintain licenses and incorporation status • Directed all marketing efforts and oversaw logistical aspects of national educational workshop series, utilizing sponsorship arrangements to offset production costs • Transformed «brochure» website into a dynamic tool to better illustrate company opportunities through relevant case studies, as well as maintaining all other promotional media, including press kits and video Association of California School Administrators (Burlingame, CA) 1993 — 1997 Issues and Planning Committee Coordinator • Executed all phases of event planning and implementation for a membership - driven organization including 23 state committees, 5 task forces, 6 strategic planning conferences, and a conference of 1,500 attendees • Focused on facility evaluations, bid requests, site visits, contract negotiations, and all pre - and post-conference planning processes • Produced statistical and financial reports, including budget projections and cost monitoring for developmental training efforts • Oversaw all participant - level responsibilities, including inquiries, eligibility, registration, correspondence, and billing statements • Managed all legal professional standards calls for Northern California regions, including the processing of attorney authorizations, the preparation of legal assistance letters, and liens on cause of action • Served as second point of contact for computer inquiries and troubleshooting efforts as well as provided back - up executive administrative support for Executive Director, Committee Chairs, and the State Superintendent of Public Instruction • Held responsibility for software installation and hardware configuration while performing weekly AS / 400 backup and report generatias well as maintaining all other promotional media, including press kits and video Association of California School Administrators (Burlingame, CA) 1993 — 1997 Issues and Planning Committee Coordinator • Executed all phases of event planning and implementation for a membership - driven organization including 23 state committees, 5 task forces, 6 strategic planning conferences, and a conference of 1,500 attendees • Focused on facility evaluations, bid requests, site visits, contract negotiations, and all pre - and post-conference planning processes • Produced statistical and financial reports, including budget projections and cost monitoring for developmental training efforts • Oversaw all participant - level responsibilities, including inquiries, eligibility, registration, correspondence, and billing statements • Managed all legal professional standards calls for Northern California regions, including the processing of attorney authorizations, the preparation of legal assistance letters, and liens on cause of action • Served as second point of contact for computer inquiries and troubleshooting efforts as well as provided back - up executive administrative support for Executive Director, Committee Chairs, and the State Superintendent of Public Instruction • Held responsibility for software installation and hardware configuration while performing weekly AS / 400 backup and report generatias maintaining all other promotional media, including press kits and video Association of California School Administrators (Burlingame, CA) 1993 — 1997 Issues and Planning Committee Coordinator • Executed all phases of event planning and implementation for a membership - driven organization including 23 state committees, 5 task forces, 6 strategic planning conferences, and a conference of 1,500 attendees • Focused on facility evaluations, bid requests, site visits, contract negotiations, and all pre - and post-conference planning processes • Produced statistical and financial reports, including budget projections and cost monitoring for developmental training efforts • Oversaw all participant - level responsibilities, including inquiries, eligibility, registration, correspondence, and billing statements • Managed all legal professional standards calls for Northern California regions, including the processing of attorney authorizations, the preparation of legal assistance letters, and liens on cause of action • Served as second point of contact for computer inquiries and troubleshooting efforts as well as provided back - up executive administrative support for Executive Director, Committee Chairs, and the State Superintendent of Public Instruction • Held responsibility for software installation and hardware configuration while performing weekly AS / 400 backup and report generatias second point of contact for computer inquiries and troubleshooting efforts as well as provided back - up executive administrative support for Executive Director, Committee Chairs, and the State Superintendent of Public Instruction • Held responsibility for software installation and hardware configuration while performing weekly AS / 400 backup and report generatias well as provided back - up executive administrative support for Executive Director, Committee Chairs, and the State Superintendent of Public Instruction • Held responsibility for software installation and hardware configuration while performing weekly AS / 400 backup and report generatias provided back - up executive administrative support for Executive Director, Committee Chairs, and the State Superintendent of Public Instruction • Held responsibility for software installation and hardware configuration while performing weekly AS / 400 backup and report generatiAS / 400 backup and report generation

London, UK About Blog The industry body for content marketing, the Content Marketing Association promotes the use of content as an effective marketing tool and showcases the range of channels that can be used to engage customers, from digital to video, branded TV, and the more traditional customer mmarketing, the Content Marketing Association promotes the use of content as an effective marketing tool and showcases the range of channels that can be used to engage customers, from digital to video, branded TV, and the more traditional customer mMarketing Association promotes the use of content as an effective marketing tool and showcases the range of channels that can be used to engage customers, from digital to video, branded TV, and the more traditional customer mmarketing tool and showcases the range of channels that can be used to engage customers, from digital to video, branded TV, and the more traditional customer magazines.

Getting into new construction sales just as the industry was sinking forced her to develop distinctive marketing tools, including video tours for every listed property and incentives for clients.

Tools such as text messaging, mobile apps, social media, video, and online reviews are all accessed on buyers» mobile phones and can be used for real estate marketing strategies.

Pigman suggests Brinno's Time Lapse Camera as a tool that can, «for a couple hundred bucks and very little work,» inject a whole new look into your video marketing strategy.

An agent's website can serve as an education tool: Add checklists, how - to videos, a glossary of real estate terms, market updates, and your value proposition, Hata says, and point new clients there for pre-meeting homework.

Ian Watt has assembled a digital marketing plan that includes state of the art tools such as websites, video blogs, social media, which are watched and imitated around the world.

Times (and technology) have changed and I think it's time we fully embrace video as a viable marketing tool for us in the real estate profession.

Pop - A-Note compliments Deely's marketing and tech tool kits, she noted, which also include traditional media outlets such as Facebook and LinkedIn, plus ePropertySites for listing websites; QR codes and short videos with voiceovers using Brainshark.