If you want to grow your
organic traffic for items related to «tea» I would suggest finding other high search
volume concepts closely related to the topic, such as types
of teas, tea leaves, infusers, cultural practices or differences, etc... the idea being to build content containing keywords, and more importantly semantic relationships around the topic
of «tea,» with the end goal being to broaden the relational authority your website has for more long - tail keywords.