Because it's not terribly expensive to append email addresses to
voter file records, and tools like NationBuilder can match social media to emails, campaigns can trim direct mail budgets by engaging with people on social media who they know prefer to talk digitally.
Not exact matches
«The RNC was the
voter file of
record for the campaign, but we were the intelligence on top of the
voter file,» Oczkowski told Wired.
The Cruz algorithm was then applied to what the campaign calls an «enhanced
voter file,» which can contain as many as 50,000 data points gathered from voting
records, popular websites and consumer information such as magazine subscriptions, car ownership and preferences for food and clothing.
In fundraising, Obama followed in the footsteps of Howard Dean's 2004 bid by regularly soliciting small donations from a wide swath of
voters, raising
record amounts online by federal
filing deadlines.
-- Supervising registration of
voters — Maintaining
records — Looking after campaigns and their executions — Tallying election results — Overseeing general conduct of
voters and preparing reports on the same — Looking after equipment and supplies — Preparation and distribution of ballots — Recording minutes of meetings —
Filing activities — Issuing public notification