The company may have wanted the data to create psychological profiles that could be used to target
voters during political campaigns.
Not exact matches
This was Mr. Zuckerberg's first appearance before Congress, prompted by the revelation that Cambridge Analytica, a
political consulting firm linked to the Trump
campaign, harvested the data of an estimated 87 million Facebook users to psychologically profile
voters during the 2016 election.
Schaffner says that before Obama's election,
political scientists believed that «when candidates used language
during a
campaign, or
during a debate, that was explicitly racist,
voters would indicate that they liked that candidate less and were less likely to vote for them.
The study claimed that 80 % of the accounts were created in the weeks before polling day, and were used to target
voters with key
political messages
during vital points in the
campaign, including the aftermath of the Manchester Arena bombing.
Also, Capital NY notes that
during that 1992
campaign, Rockefeller pledged not to run
political ads, saying the 30 - and 60 - second spots were «an affront to
voters» intelligence, an attempt to substitute emotion for reason.»
Democrats and Republicans are mounting a fierce battle to shape
voter impressions of Congress
during August's
political lull, convinced that they must define the story line of the 2008 congressional election before
voters are swamped by the presidential
campaign.
Several observers said Cuomo also may select a
political neophyte, tapping someone with a management background who would be less of an asset
during the
campaign but, should Cuomo find himself incapacitated, would offer
voters a reassuring hand to guide the state.
It's a move seen by many
political observers as designed to put Cuomo in the driver's» seat of the Democratic Party's agenda, and seize on a policy issue that resonated with
voters during the 2016 presidential
campaign.
Leah became involved in
political action and organizing
during the 2008 Presidential
campaign as a co-organizer of ObamaNYC, a volunteer - run
voter awareness organization to support Barack Obama's candidacy.
One
political micro-targetting expert interviewed by The Verge questioned whether knowing a
voter's mindset based on Facebook «likes» could really have a dramatic influence amid the «overwhelming wave of data going into people's head»
during a
political campaign.
In its paper, Elections Canada proposes setting up a
voter contact registry for any company or
political entity that uses bots
during election
campaigns.
The firm reportedly worked for multiple
political campaigns, including for President Donald Trump's
campaign during the 2016 election, and gathered data from social media accounts to develop a mechanism that would predict and influence the behavior of
voters.
It's even more so now after Wednesday's news that Facebook sold ads
during the
campaign to a Russian «troll farm,» targeting American
voters with «divisive social and
political messages» that fit right in with Donald Trump's
campaign strategy.