But here we return to the form / formalism
vs. content business.
We keep returning to the form / formalism
vs. content business...
Not exact matches
As digitalization and globalization continue to accelerate the rate of change, publishers face the urgent necessity of building a solid
business on the shifting foundation of paid
vs. free
content, format and device innovations, conflicting standards and royalties.
In his book, Growing Up Fast: How New Agile Practices Can Move Marketing and Innovation Past the Old
Business Stalemates, Jascha Kaykas - Wolff identifies the «push and pull» between the desire for stability
vs. the need for change as the core challenge of not only
content marketing but our entire universe.