«Jim Beam has been making history by producing the world's finest bourbon through seven generations of
family distillers, and this
partnership truly signifies a new era for the brand — an era in which we push boundaries even further, attracting new fans across the globe and continuing the great growth we've enjoyed on the brand,» said Kevin George, senior vice president and chief marketing officer at Beam Inc. «Mila's love of bourbon, her appreciation for the authenticity of our brand, her
warm personality and her global relevance to our Make History campaign make her the perfect partner.