This can be a difficult question for most
wearable technology brands as the timeline to create a new product is long and not seasonal like clothing.
Misfit brings to Fossil Group a scalable cloud and app platform, a world - class software and hardware engineering team, a native
wearable technology brand and a pipeline of innovative products.
Not exact matches
She is the founder of the fashion
technology lab, Switch Embassy, where she does
technology strategy and consulting for
brands and builds innovative
wearable experiences.
Toby Southgate, CEO of Americas at
Brand Union, told CMO.com that customers weren't quite ready for
wearable technology such as Google Glass primarily because it doesn't yet meet a pressing need.
When it comes to
wearable technology, fashion
brands are doing it right.
What commercial
wearable tech is missing right now is an obvious
technology that first came into existence when Anirudh Sharma and Krispian Lawrence, had in mind when they started the development of their now
branded Lechal smart shoes in 2011.
It is expected that Fitbit will use these
technologies to its benefit to bring out new
wearables in the near future and phase out the Pebble
brand completely.
Samsung, which is the largest filer of patents in
wearable technology, was one of the first big - name
brands to enter the smartwatch space wi...
Samsung, which is the largest filer of patents in
wearable technology, was one of the first big - name
brands to enter the smartwatch space with the Gear smartwatch and other fitness tracking devices.
Many people were speculating whether or not Apple had completely dismissed the idea of
wearable technology, or was simply making room for a
brand new product.
The
brand will debut SKAGEN Connected, a
wearable technology line.
These Hybrid Smartwatches, feature the
brand's most coveted designs with the added benefits of today's
wearable technology.
The report «found that growth will be fuelled by the entrance of high profile
brands such as Apple into the smartwatch arena, allied to increased consumer affinity with and acceptance of
wearable technology» and argues that «the emergence of an additional consumer screen would stimulate interest amongst advertisers, although until a critical user base is reached most ad - spend is likely to take the form of ad hoc campaigns.»
The
technology brands that Google partnered with back at the original launch of Android Wear have either switched platforms, slimmed down their
wearable efforts, or stopped making smartwatches entirely.
«Many of our
brands that first entered the
wearables space less than a year ago are now branching out with new styles, colors and types of
wearables, all showcasing the perfect fusion of fashion and
technology,» Greg Mckelvey, chief strategy and digital officer of Fossil Group said in a statement.
«
Wearable technology is fast becoming the next big thing and we want to take advantage of this innovative
technology to make our Nismo
Brand more accessible,» said Gareth Dunsmore, marketing communications general manager at Nissan Europe.