Five years ago, law
firm web strategy for most firms I encountered consisted of the following statement: «Yes, we have a website».
Stem doesn't need to be your website developer to offer a «second set of eyes» or advise on your firm's
overall web strategy.
Some of these buyer personas will never visit the Web site, and as such aren't helpful for
developing Web strategy and tactics.
Its turnaround strategy coupled with an
aggressive web strategy and fantastic private label brands have simply amazed him.
In fact, too many organizations focus more on whether to have a homepage slider, and they ignore real,
meaningful web strategy.
87 percent of newspaper and magazine publishers still don't even have a
decent web strategy, much less a native tablet app.
I'm very happy to
talk web strategy, law firm SEO, or just connect & meet new friends.
Like paid search advertising, hiring the right
organic web strategy consultant can pay large dividends.
We have seen lawyers generate considerable new business from both their legal blog, as well as,
other web strategies.
Both accessing link networks and strategic link building should be carefully considered when implementing a law
firm web strategy.
Communication — external and internal, deliberate and accidental, in service delivery and in marketing — is something to which we need to pay a lot more attention, and it's something I'm going to address frequently here at the Law Firm
Web Strategy blog in the months to come.
And Emma Durand - Wood
of web strategy outfit Stem Legal says she's seen a similar trend among Canadian lawyers looking for a share of that growing audience.
Vogt provides several examples of the Discussion
Web strategy in action across the grades.
We focus
on web strategy, digital marketing, sales enablement, advertising, and lead generation for B2B companies.
According to Anthony Green, President of Concep (which has
created web strategies for global law firms like Clifford Chance), bios should include â $ œany recent articles or presentations the attorney has made... and a short video of the attorney discussing their expertise in their practice area.â $ Look for video bios on websites as an emerging trend in the coming year.
Our involvement grows directly out of REI's commitment to making outdoor recreation more accessible for everyone,» said Brad Brown, vice president of E-Commerce &
Web Strategy at Recreational Equipment Inc, and a board member of the Bikes Belong Foundation.
Taking a break
from web strategy content here, I'd like to highlight a couple of new Stem Legal websites:
Harley has spent over a decade developing powerful
web strategies as a principal at two fast - growing digital agencies.
-LSB-...] Firm
Web Strategy Google Instant and Legal Search September 10 by Steve Matthews «It's still very early in this process to see all the -LSB-...]
Taking a break from
web strategy content here, I'd like to highlight a couple of new Stem Legal websites: First up and just launched yesterday, my Canadian Law Blogs List which started life in September 2005 as a VLLB blog post has now been moved to its own website at LawBlogs.ca.
Publishing legal web content, while a critically important piece of an
effective web strategy, will only take you so far.
The key, according to Law Firm
Web Strategy blogger Steve Matthews, is to remember that Twitter is based upon «pure, personal reactions.»
And in a shameless plug, I humbly suggest my Organic
Web Strategy for Lawyers guide.
At least for now, Bloomberg's data business generates such huge amounts of money that it can afford to take its time figuring out what a largely free - to -
consumer web strategy might look like, or how it is going to transition its customer base from one to the other.
«Our mobile
web strategy centers around creating designs for three screen sizes: PC, smart phone, and the basic (or WAP) phone.
Your
Orbit web strategy team will uncover your top - ranking pages and migrate them to your new site.
*
Web Strategy Matrix: Jeremiah Owyang of The Altimeter Group breaks down the buzz around Facebook, Google Buzz, Twitter and MySpace and comes up with an easy - to - use matrix that outlines what brands need to do in each case for the right social media strategy.
The CMO and co-founder of Orbit Media Studios, Inc., Crestodina is an award - winning marketing professional whose over-16 years in the industry have
provided web strategy and advice to thousands of businesses.
Yes, Facebook as aggregated lots of folks, but their messaging systems, in their micro-universe, is no substitute for a
proper web strategy.
While it might appear to the untrained eye that I'm trying to sneak this final installment in on a Friday afternoon, that's just because you don't
understand web strategy and content analytics.
Forum One and Process Experts provided the Center with program and
web strategy support, information architecture, design management, and site development.
Requests for republication and media interview opportunities are, of course, the final by - product of a
good web strategy.
In this post on Stem Legal's
LawFirm Web Strategy blog, Jordan Furlong explores the two online -LSB-...]
-LSB-...] Firm
Web Strategy First Impressions: Make Your Twitter Biography Count October 26 by Jordan Furlong «If you're going to use Twitter for professional development, -LSB-...]
What I would like to write about,
web strategy wise, is the opportunity Blawg Review provides for legal bloggers looking to establish themselves.
Steve Matthews, president of Vancouver - based law firm
web strategy company Stem Legal, says the whole thing appears to be a huge mix - up.
It may not be worthwhile as part of an overall firm -
wide web strategy, but on an individual basis it may be an important way for young lawyers to stay in touch with their communities.
«They partnered with experts who understand what consumers want online and developed a
sound Web strategy to achieve success.»