Sentences with phrase «well branded the company»

It doesn't matter how well branded the company is — it won't work if we don't believe in the quality of their brands,» says Scott Whitley, who steers the Tenth and Blake Beer craft portfolio at MillerCoors.

It would help your company reach more people and help your sales and marketing folks better brand your company in social media.

Not exact matches

The food company is best known for canned soups but its product portfolio also includes the brands V8, Swanson, Pepperidge Farm, and Prego.

If you decide your company is going to target a new demographic, your brand will have to evolve along those lines as well.

Digital media is an ever - growing source of entertainment, news, shopping and social interaction, and consumers are now exposed not just to what your company says about your brand, but what the media, friends, relatives, peers, etc., are saying as well.

I like your point about how an ID badge needs to look good because it's a piece of your company's branding.

While the company was already popular in the U.S., Nesi saw an opportunity: AriZona practically had no presence in Asia, despite American brands Coca - Cola and Pepsi doing well there.

Thankfully, parent companies have learned to leave a good thing alone and let indie brands do what they do best — innovate through active listening.

When a company's employer brand doesn't show how women fit into its male - dominated field, those candidates will quickly assume that the job and culture aren't a good match.

Leader - Chivée is one of the individuals I was fortunate enough to interview for a series on the year ahead, Big Ideas for 2018, where I asked a number of my favorite award - winning marketing experts, authors, and other thought leaders — as well as some of Firebrand Group's own digital strategy and branding experts — to recommend one «Big Idea» that companies can take advantage of to get ahead in 2018.

We've pulled together some of the best advice from this year's 30 Under 30 Rising Star judges, who include: Phil Libin, a senior adviser at General Catalyst and co-founder of Evernote and All Turtles; Sarah Kauss, CEO and founder of designer - water - bottle company S'well; Spectacular Blue Smith, the social - media guru behind the Adwizar agency; and Jen Rubio, a 30 Under 30 alum and co-founder of luggage brand Away.

To understand why, and why allowing T - Mobile to acquire Sprint would be a big problem for consumers, we need to understand what makes it so hard to for even giant, well - funded companies with recognized brand names to break into the wireless market.

The New York — based Institute surveys more than 5,000 Canadians on for their opinions on well - known brand names, including companies» corporate citizenship, product quality, workplace culture and more.

Pinterest is open to individual users as well as companies and brands.

Chilton frequently praises Steeped Tea in public, and Treliving, who has since helped the company to, among other things, produce its own branded tea accessories, considers the deal one of his best.

Sure, Community Manager at Steam Whistle Brewing company sounds like a good job, but how many people get to introduce themselves as a brand's «Fairy Beer Mother»?

When co-founder and co-CEO Neil Blumenthal started to research the optical industry, he discovered that a single company — Luxottica — owned dozens of well - known brands, from Oakley and Persol to Pearle Vision and LensCrafters.

Bringing in a branding company can ensure that you get the best out of setting up your brand.

PÄRSON: For all the tech companies that come to market with lots of anticipation and a well - know brand, there's always a risk that the stock will shoot to the stars and have trouble to match that with their fundamentals.

Barbara talk about the importance of a company's branding, what makes a good Entrepreneur, and why «fun» should be incorporated into you business.

Initially, 20 - odd companies were said to be in the race to acquire Ruchi Soya, which has product portfolio that includes well - known brands.

The best way to succeed as a brand is for your customers to think of your company as people who are taking care of them.

The electronic payment company owns and manages payment brands including Visa and Interlink, as well as product platforms that financial institutions use to manage clients» credit, debit or prepaid programs.

The best companies have always known that it takes just short of forever to build a great brand and only a few highly - visible boo boos to jeopardize the crown jewels.

And brand sales remain up even in the wake of the switch, proving change can be a very good thing for a company.

Barbara talk about the importance of a company's branding, what makes a good Entrepreneur, and why «fun» -LSB-...]

Having written online content for a variety of companies, writer Melanie Fleury has seen the difference that a well thought out brand can make.

The company is also planning to make its own smart TVs available in Canada this year under Best Buy's Insignia brand.

Starboard Value Jeffrey Smith pitched store - brand pharmaceutical company Perrigo as his best investment idea now, during a conference Tuesday.

By using various mediums, companies can craft innovative brand awareness campaigns with a good return on investment.

In fact, this is a reason many businesses launch new brands — sometimes creating a whole new product is a better way to shake up your company's image.

CEO Brian Cornell also worked to revamp the company's food business as well as launch new brands like Cat & Jack and Pillowfort labels for kids that have so far been big hits.

If they hear about your company's brand from someone they trust, making a choice will be as easy and comfortable as donning a good pair of jeans.

A decade ago, Reebok acquired the original Canada Cycle & Motor Company (CCM), as well as hockey brands JOFA and Koho, for US$ 329 million.

Everything is marketing, from the way you say «Good morning» to the contacts you make on an airplane to your company name and brand, your wardrobe and vocabulary.

Finnegan is one of the individuals I was fortunate enough to interview for a series on the year ahead, Big Ideas for 2018, in which I asked a number of my favorite award - winning marketing experts, authors, and other thought leaders — as well as some of Firebrand Group's own digital strategy and branding experts — to recommend one «Big Idea» that companies can leverage to get ahead in 2018.

Roddick's company, the Body Shop, was arguably the most successful British enterprise of the 1980s and remains one of the best - known global brands to this day.

Unlike traditional social media marketing that relies on fans to discover and make the effort to spread a brand's message, SocialToaster allows companies «to leverage the mass reach of their supporters by pushing their message out so their content has a better chance to go viral,» Razzaque says.

The way he saw it, a company stood a better chance of influencing the world by developing leverage in the mainstream marketplace, building strong brands that can compete with the big players.

Author Jill Schiefelbein chats with the senior brand ambassador for Martell Cognac, who talks about his journey into the role, and what makes a good brand ambassador for your company.

U.S. companies thrive at this kind of brand storytelling, probably because they are brash and not afraid to tell the world that they are the best.

• Services like BackType and uberVU help you track social media mentions of your brand or company as well as pulling those comments onto your site.

The small business package includes Recruiter Lite, a more affordable version of LinkedIn's signature recruiting software; as well as the ability to post sponsored job listings that get 30 to 50 percent more applicants; and create a custom employer page and targeted ads to spread the company talent brand and turn existing employees into brand ambassadors.

Netflix CFO David Wells added that the company has found returning shows do a better job of boosting subscriber growth than brand - new ones.

We've found that planning promotional events is one of the best ways to meet our customers face - to - face and simultaneously control our brand messaging, thereby accomplishing something so important for a young company without an established brand: speaking for itself.

Digital Asset, a company that makes software for designing blockchains, is contributing the Hyperledger name to the project, which will be used for branding the effort, as well as code and developer resources.

From consultants to books to articles, there's no shortage of resources for companies that want to better use social media to raise awareness of their brands.

More well known companies, he was frustrated to find, «assume you'll join based on name brand alone.»

And they have plenty to celebrate — according to most estimates, sales have been better than ever at the so - called «upfront» advertising auctions, where media companies lock brands into long - term contracts.

Digital networks such as Facebook (FB) are also typically seen as being better for direct - response style advertising, not the consumer brand - building that packaged - goods companies tend to be interested in.