Not exact matches
And Amazon will talk to its customers again and again about a particular
book, making
for a more prolonged marketing campaign than is common in traditional publishing,
where a new title often gets just an initial blast of
publicity.
A strong proposal weaves those separate pieces together in creative and compelling ways, and the Marketing /
Publicity section of your proposal is
where you bring together the best of those with some creative ideas of your own
for making your
book a success.
Goldstein was previously publisher of Twelve at the Hachette
Book Group
where he oversaw
publicity campaigns
for God is Not Great by Christopher Hitchens, War by Sebastian Junger, Columbine by Dave Cullen, The Geography of Bliss by Eric Weiner, Losing Mum and Pup by Christopher Buckley, and True Compass by Edward M. Kennedy.
For example, if your book earns publicity for the release, the media you've earned should be able to direct those interested readers to a site where they can learn more about the title and your busine
For example, if your
book earns
publicity for the release, the media you've earned should be able to direct those interested readers to a site where they can learn more about the title and your busine
for the release, the media you've earned should be able to direct those interested readers to a site
where they can learn more about the title and your business.
Editorial by Erin L. Cox In August of 2006, I left the
publicity department at HarperCollins
for a job as the
Book Publishing Director at The New Yorker, where I handled the book advertis
Book Publishing Director at The New Yorker,
where I handled the
book advertis
book advertising.
But, in an ecomomic climate
where you almost do have to be certifiably nuts to decide to launch a publishing company, is this
book publicity dream - come - true going to sell enough
books to keep this company in the black, or will the publishing executives be ready
for straitjackets within another season or two?
If you're struggling with
book publicity and promotion, don't even know where to begin, or have a sense of what you need to do but need personal guidance and feedback, consider registering for the «Book Publicity 101: How to Build Book Buzz» session that starts Monday, February 4 and ends Friday, March 1, 2
book publicity and promotion, don't even know where to begin, or have a sense of what you need to do but need personal guidance and feedback, consider registering for the «Book Publicity 101: How to Build Book Buzz» session that starts Monday, February 4 and ends Friday, March
publicity and promotion, don't even know
where to begin, or have a sense of what you need to do but need personal guidance and feedback, consider registering
for the «
Book Publicity 101: How to Build Book Buzz» session that starts Monday, February 4 and ends Friday, March 1, 2
Book Publicity 101: How to Build Book Buzz» session that starts Monday, February 4 and ends Friday, March
Publicity 101: How to Build
Book Buzz» session that starts Monday, February 4 and ends Friday, March 1, 2
Book Buzz» session that starts Monday, February 4 and ends Friday, March 1, 2013.
If you want to move from barely visible to all over the place, there's work to do when and
where is comes to gather
publicity for yourself...
for your
book.
Consider creating a high visibility promotion that includes
publicity: a walk
for cancer by zombie
book lovers (in costume of course), or blood drive
where vampire authors donate blood and attempt to reach a goal of a certain number of donors in a limited time.
As an author, you want to know
where people go
for news so that you can direct your
book publicity efforts at the media outlets that are likely to help you reach people who will be interested in your
book.
(In
book publicity,
for example, a good pitch will answer — and pre-empt — questions like what the author can talk about,
where they are located, what their availability is, how they can be reached, etc..)
However, when generating
publicity for books, it is in the approach
where the differences between academic and trade publishing lie.