Sentences with phrase «whether of the advertisers»

Not exact matches

They also plan to conduct A / B testing to see whether it's more effective to, say, put the advertisers» names at the top of ads or whether it's better to lead with a call to action or discount or promotion.
Sorrell then referenced a speech given by WPP's third biggest client — and the biggest ad spender in the world — P&G's marketing boss Marc Pritchard, who said Google and Facebook were not doing enough to meet advertiser demands around measurement, brand safety, and viewability (the measure of whether an online ad had the ability to be seen by a human).
Whether you're an online publisher or advertiser, the world of digital marketing can seem like a daunting Byzantine system of visitor paths, banner ads, and keyword - optimization jujitsu.
Whether it be a food supplier for a restaurant or an advertiser on your website, understanding the needs and viewpoints of all parts of your supply chain and sales funnel can be incredibly helpful.
«We will examine whether platforms are exercising market power in commercial dealings to the detriment of consumers, media content creators and advertisers,» Australian Competition and Consumer Commission (ACCC) Chairman Rod Sims said in a statement.
The startup saw an unmet need for brand advertisers who sell most of their products offline to track whether their digital efforts were generating sales.
If the option rolls out to everyone, advertisers would have the option to choose what types of users see their updates based on factors like age, interests, and whether they use Facebook on their desktop or mobile device.
Whether it's the National Security Agency harvesting millions of emails, or police and property owners in cities mounting cameras in public seemingly every five feet, or advertisers trailing you as you move around the web, you're deluded if you think somebody isn't following you at any moment.
It's chock full of a contradictory mix of highly shareable, mostly advertiser - friendly clickbait content, BuzzFeed - style lists, flowchart infographics that help men decide whether or not to catcall a woman in public and a growing crop of articles written by prominent feminists.
The lawsuit is the latest example of criticism leveled at Facebook for so - called micro-targeting, a process that has allowed advertisers to choose who sees their ads based on age, interests, race and even such characteristics as whether they dislike people based on race or religion.
But when asked about whether advertisers have expressed concerns over return on investment, COO Sheryl Sandberg responded, «I think in terms of the ROI we are able to offer our marketers, the signs are strong and we also continue to see there's a lot of room for improvement.»
It is unclear whether click fraud is as big an issue as most of these studies claim, but the perception of fraudulent clicks being a huge problem keeps haunting advertisers and search engines alike.
It didn't help that, back then, women writers of faith were such an underrepresented group online, several advertisers and publishers literally had no category for women like me, so they labeled me a «mommy blogger,» whether the term fit my work or not.
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Some of these advertisers may use technology such as cookies and web beacons when they advertise on our site, which will also send these advertisers (such as Google through the Google AdSense program) information including your IP address, your ISP, the browser you used to visit our site, and in some cases, whether you have Flash installed.
I wanted to take this opportunity to thank all of you who've been a part of my blog over the years — whether you are a reader, a commenter, an advertiser, a sharer, a collaborator, or perhaps a little of each — I have been blessed to make connections with so many of you.
Because you are a member of our team - whether you are a visitor, member, coach, administrator, medical expert, or advertiser - we value your input, suggestions, opinions, and questions.
But the biggest question facing my new buddy Zuckerberg and the company's even newer COO is whether or not they can turn those tens of millions of users into billions of dollars for advertisers.
Puffery is part of the game, whether when advertisers sell products or politicians sell themselves.
Some of these advertisers may use technology such as cookies and web beacons when they advertise on our site, which will also send these advertisers (such as Google through the Google AdSense program) information including your IP address, your ISP, the browser you used to visit our site, and in some cases, whether you have Flash installed.
You could say the same thing about nostalgia, whether it's the kind of»80s name - checking that Spielberg and Cline are doing in «Ready Player One» or the kind that politicians and advertisers do when they encourage their audiences to remember the good ole days - comforting if you don't think too hard and, as corporations and film studios well know, monetizable.
With the emergence of a growing number of smaller - sized tablet devices, advertisers and publishers will need to understand whether these devices limit the opportunity for advertising compared to their larger - screen counterparts, or if they are able to build incremental reach and engagement by presenting different use cases.
Advertising is a necessity of modern life in order to become known and to show one's product to the general public, and anyone with the money to pay for the space and the fancy artwork can become a major advertiser whether or not the claims in the ads are true.
While Microsoft's response attempts to quell our concerns about privacy, it does not address the fact that Microsoft can, and most likely will, be spying on its customers, regardless of whether or not they are selling consumer information to advertisers.
The panel considered that cease and desist notices would be appropriate for all instances of misleading advertising, regardless of whether the advertiser had exercised due diligence, since «The purpose here is to stop the impugned practices in the marketplace».
If the opinion of Advocate General Mengozzi is adopted by the ECJ it will be a step backward for brand protection as trade mark owners will, effectively, be unable to instigate legal proceedings for trade mark infringement in relation to comparative advertisements regardless of whether the rival advertiser uses the same or similar image (no matter how distorted) of the registered trade mark.
Considerations are non-exhaustive but may include whether the speaker is compensated by the advertiser or its agent, whether the produce or service was provided for free by the advertiser, terms of agreement or length of relationship with the advertiser, and other factors regarding the receipt of products or services, and their value.
Whether the maintenance of this loophole is deemed to be the result of bureaucratic incompetence, political in - fighting or a «commons conspiracy» probably depends upon your politics: However, the consequence of this regulatory gap is plain to see regardless of political allegiances: for while the consumer is protected against the misleading claims of toothpaste and other product advertisers, the voter remains exposed to the unchecked claims of all political parties.
The FTC focused on determination on a case - by - case basis of whether the relationship between the speaker is such that the speaker's statement can be considered «sponsored» by the advertiser and is therefore an «advertising message,» and any material connections between the advertiser and speaker must be disclosed.
The fee is paid to the advertiser regardless of whether anyone ever reads the ad or contacts the lawyer.
At the other extreme is «a blogger who is paid to speak about an advertiser's product... regardless of whether the blogger is paid directly by the marketer itself or by a third party on behalf of the marketer.»
The trend internationally is that bidding on a keyword «would not in and of itself be sufficient to establish infringement because... it must also be shown that the advertisements did not enable the average consumer to ascertain whether the goods or services referred to originated from... [the trademark owner] or from [the advertiser]»: see lnterflora v Marks and Spencer plc, [2014] EWCA Civ.
In one contentious exchange, Senator John Kennedy, Republican of Louisiana, pressed Mr. Stretch on whether Facebook could possibly police all of its advertisers.
Whether planning life events or just looking for wardrobe suggestions, Pinterest is able to go to advertisers and say they can catch them in those discovery stages and then stick the right ad in front of them to get their attention.
The MyToken ecosystem brings altogether the like - minded digital currency investors, precisely matches the needs of digital currency industry and bridging an efficient communication channel between advertisers and users - advertisers get accurate traffic data while audience are able to choose whether to accept the Ads and benefit from paying attention to it.
Clues to your political leanings could be what types of news stories you post, whether you have an SUV or an electric car registered in your name, and what other smartphone apps you use — all data that Facebook makes available to advertisers.
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