Not exact matches
This is a unique
opportunity to illustrate just what the distinctions are in the investment that publishers have made in the marketplace with their sales forces, marketing efforts, relationships with
publicity and media contacts,
which is where much of that other portion of the proceeds from the sales of
books is allocated.
Fiction and nonfiction writers who have recently published a
book that «contributes to our understanding of racism and our appreciation of the rich diversity of human cultures» are eligible for this award,
which offers $ 10,000 cash as well media and
publicity opportunities.
Solid
book marketing and
publicity may lead to media,
which in turn can create more
opportunities and lend you credibility for future efforts.
You would have had Britney Spears (and your own instinct for
book publicity opportunities) to thank when your phone rang off the hook with requests from the media for your insights and input... each of
which was an
opportunity to tie your
book into a media frenzy.