It's the hardware that's losing ground fastest to Amazon,
while digital content sales keep Barnes & Noble in the # 2 spot behind the undisputed champ.
Not exact matches
In its most recent quarter, Barnes & Noble reported comparable
sales in its core business rose 1 %,
while its Nook e-reader and
digital content sales fell 22.4 %.
Other major publishers may be
content to reap record profits off the growth of ebook
sales while paying authors practically nothing for
digital books with far lower production and distribution costs, but we wouldn't feel right doing that.
There was one silver lining in those results:
while device
sales were not meeting expectations,
digital content grew by 13 %.
The rise in children's
digital sales,
while perhaps unsurprising given 71 percent of households now own a tablet, is testament to the innovation taking place in children's publishing and the engaging
content being produced,» said Richard Mollet, Chief Executive of the UK Publishers Association in a release.
While the company posted lower losses in its Nook division in the most recent quarter,
sales were still disappointing, as the Nook segment tumbled 31.9 percent to $ 43.5 million, primarily because of lower
digital content sales.
Early last month B&N released its Q1 2016 results, reporting that its
digital content sales had declined 28.0 percent to $ 37 million,
while its device and accessories
sales had declined 6.2 percent to $ 17 million.
This means editorial teams have to be skilled at writing for online media, she says,
while art departments have to be able to produce and receive
digital content, and advertising
sales teams need a clear understanding of the various new opportunities and to be able to sell across multiple platforms.