Sentences with phrase «why content marketers»

That's why content marketers choose Ceralytics to identify the topics that drive traffic, awareness, engagement, and conversions.

That's why content marketers who want results must make their audience — not their brand — the hero of every story.

Lee Odden breaks down why content marketers need both social and search to attract, engage, and convert customers.

In a previous post, I talked about why content marketers need to embrace change to survive in today's environment.

Not exact matches

That's why it's important for enterprise content marketers to take advantage of various marketing and segmentation tools to create the most personalized experience possible — for their whole audience.

The marketer must understand why the audience would enjoy, share, and thereby endorse the content, Scott says.

Love it or hate it, social media is integral to how audiences discover, consume, and engage with content — which is why it's so critical for marketers and brand leaders to know how to maximize its value.

In this post, I'll walk you through the different aspects of the content blueprint and why each facet is so important for marketers to focus on.

And THAT is why Kim said marketers should focus on promoting their best content — or the top 1 to 2 %, which he calls «unicorns.»

That's why we've created an updated guide — Influencer Marketing: The Latest Strategies, Templates, and Tools — with new tips, examples, and industry - leading advice to help content marketers get more value from their influencer relationships without getting overwhelmed by all the options.

Why do B2B marketers in general (and tech marketers specifically) seem to be paying less attention to the buyer's journey when crafting content?

Robert offers this insight to explain why more marketers say they focus on creating the right content for the right person at the right time, yet fewer report crafting content specifically for the buyer's journey: «It could be a semantical difference to some degree, but rather than the «old - school» development of content for the buyer's journey, we're seeing a focus on dynamically serving up content in the audience's time — no matter what stage they happen to be in.

The growing tendency for niche printed content, like a magazine specifically aimed at content marketers, is a direct result of why content works: when it's done right, every single page should be relevant to the audience it's trying to reach.

Read Part 1 of Building the Perfect Content Marketing Playlist to see which other tactics are being prioritized by your peers (and why), and get additional insights and tips to help you keep pace with industry - leading marketers.

Learn why 75 % of content marketers are increasing their use of interactive content this year.

Content marketers must understand how and why mobile content matters, and how to create content that mobile readers wilContent marketers must understand how and why mobile content matters, and how to create content that mobile readers wilcontent matters, and how to create content that mobile readers wilcontent that mobile readers will love.

That's why, like publishers, inbound marketers must have a detailed picture of their target audience in order to create optimal content for them.

Content marketers already strive to activate employees on social media, he says, so why shouldn't we place the same emphasis on involving employees in SEO?

In the video below, CMI consultants Carla Johnson, Michael Weiss, Ardath Albee, and Jay Baer discuss why this number is likely too low, and share some of their insights into what, specifically, content marketers need to be measuring.

Join us and be ready to ask Joe your most burning content marketing questions, get more information on why he thinks killing marketing is how we're going to save the industry, or find out who he thinks are the next up - and - coming content marketers.

Which is why we partnered up with DivvyHQ and created an eBook to help content marketers take their content planning from messy to simple.

Now that we know what it is and who's doing it, why is native advertising such a great fit for content marketers?

Why to Follow: Neil Patel is one of the best content marketers that I know of and was doing content marketing long before it became a buzzword.

The problem is, creating content takes time, which might be why so few marketers are utilizing landing pages to their fullest extent.

Why Marketers are Keeping Buyer Personas in the Closet, by Ardath Albee for Content Marketing Institute, January 2, 2014 I talk with a lot of marketers Marketers are Keeping Buyer Personas in the Closet, by Ardath Albee for Content Marketing Institute, January 2, 2014 I talk with a lot of marketers marketers -LSB-...]

Wolverine Infographic Claws Way to Successful Content Strategy The «Idea Etherverse» (or How to Be More Creative at Work) Why Marketers Should Drive a Badass Car

A few weeks ago I wrote an article for the Content Marketing Institute about how — and why — business marketers can create additional versions of the PDF «eBooks» they produce for their website.

I'm not sure why, but I believe those marketers are aware that you need to put out the quality content in a consistent manner where people are reading it.