«It's
why we're exploring these new
voice shopping features, and
why we added new Amazon Alexa and Google Home experiences in about 700 of our stores earlier this year,» said Best Buy in a statement.
Considering that
voice shopping is nearly as frictionless as a
shopping experience can be (once the user has an account set up), it is easy to see
why so many retailers are seeing
voice shopping as the next commerce battleground.