On this
particular issue of climate change, the Times will have to shift, in my view, from the normal journalistic paradigm (e.g., try to give equal coverage to both «sides» of a story; communicate stories in a muted way by avoiding most words that convey passion and weight; rotate the news so that even important topics only see the front page once in awhile; keep views to the back pages; avoid upsetting big advertisers too much; and so forth) to what might be called a «
wisdom paradigm» (face
problems, understand
problems, communicate your views loudly and up front, address
problems, and so forth).