Sentences with phrase «with ad firm»

The state's $ 251 million contract with ad firm BBDO also included campaigns highlighting Taste - NY and relief efforts for Hurricane Sandy.

Not exact matches

If you're trying to hire an ad agency to help you with your Google AdWords campaign, don't bring any firm on board until you've done your homework.
Just look at the titles of the advertisers with the most effective Winter Olympics ads, according to an analysis by analytics firm Ace Metrix: Smucker's, «Hardworking Olympians;» GE, «Childlike Imagination — What My Mom Does at GE;» Bounty, «Julie Chu: Has to Credit Her Mom;» and Jif, «Kids with the Olympic Dream.»
Michele Miller, a partner in the Austin - based Wizard of Ads marketing firm, believes in the power of teaming up with other businesses to increase word of mouth.
From his base in London, Ont., Ciccarelli's firm, Voices.com, has established itself as an online exchange where ad agencies, video producers and other media organizations go to find actors with the precisely the sorts of voices and inflections they need for commercials, mobile apps and other audio uses.
The data used to serve the ads was gleaned from user behavior on apps and via IP addresses, information that is regularly harvested by data brokers who repackage it to marketing firms who use it to serve ads with laser - like precision based on interest, location, age and many other markers.
IKEA took aim at Apple's habit of grandiose launch announcements and reverent product spots with this ad featuring the Swedish furniture firm's new product catalogue.
A person familiar with the matter said WPP, owner of ad agencies JWT and Ogilvy & Mather, had been contacted by one private equity group and a venture capital firm expressing interest in the Kantar business if WPP ever decides to sell.
The ad, a picture of the Republican front - runner and the text «Vote Trump,» is nestled to the right of one video with ISIS flags and another claiming to come from a pro-ISIS media firm.
A researcher from New York - based firm GIPEC sent Digital Citizens screenshots of a Donald Trump ad next to two videos with ISIS connections.
Directory publishers now build websites, help companies market via social media and offer search - engine optimization services, says Charles Laughlin, senior vice-president and analyst with ad research firm BIA Kelsey.
Most users won't do it: The brokerage firm points out that while iOS 9 supports ad blocking, users who want to implement it have to do some setup — they have to download an ad blocker and then go into their device's settings panel to let that app communicate with Safari.
Last month, Adobe and Pagefair — a firm that offers software to help publishers detect and evade ad - blockers — came out with a report on the impact of ad - blocking.
Schaaf and Strader partnered with online advertising firm Rubicon Project, which they said has brought in dozens of new ad channels and makes up the largest percentage of their overall revenue.
Instagram Makes Stories Advertising Easier with Automatic Full - screen Support Instagram advertisers can now have square or landscape ad photos or videos automatically reformatted for full - screen utilization, one of several new features the firm recently announced as part of an effort to improve Instagram Stories.
The European privacy laws may crimp targeted advertising by limiting the flow of personal data, but firms like Google and Facebook still have an advantage because advertisers are likely to turn to services with reach and enormous audiences — akin to buying an ad during the Super Bowl.
Points North is a firm founded by former executives with analytics experience going back to the old Jupiter Research digital ad measurement business, as well as with the Word of Mouth Marketing Association (now part of the Association of National Advertisers) and such influencer networks as CrowdTap and House Party.
In testimony to the UK parliament yesterday, CA whistleblower Chris Wylie told MPs that senior Palantir employees worked with the firm on the Facebook data to help it build models off of the dataset to use for political ad targeting purposes.
Talking to the trade magazine Ad Age at the time, a consultant who had worked with Cambridge Analytica noted that no one in Washington took the firm terribly seriously, either.
Unlike the giants, the ad tech firms have no direct relationship with consumers.
The ad tech firms embed their own technology in publishers» websites and apps, putting them in competition with the tech giants.
Since then he's partnered with corporate marketing groups, small businesses, ad agencies, and design firms.
The new dating feature asks Facebook's users to trust the social network with yet more of their personal data — confidence that was severely dented after revelations that lax Facebook data policies enabled a political ad targeting firm to obtain data on 87 million users without their consent.
What people are talking about today: Martin Sorrell, CEO of WPP, has resigned from the company he built into the world's biggest ad firm, with revenue of $ 19.7 billion last year and 134,413 employees globally.
The firm clarified that Google already has ad products like Google Preferred that allow advertisers choose a subset of content partners to associate with and various other tools.
Estimates are based on the analysis of various elements related to the ad spending market, including macro-level economic conditions; historical trends of the advertising market; historical trends of each medium in relation to other media; reported revenues from major ad publishers; estimates from other research firms; data from benchmark sources; consumer media consumption trends; consumer device usage trends; and eMarketer interviews with executives at ad agencies, brands, media publishers and other industry leaders.
You won't prove your point worthily with a cautious but firm ad hominem stake in the ground.
Often a more effective way to use a large budget is to work with a firm like DS Political that does voter - file targeted display ads.
The firm worked on Facebook ads with President Donald Trump's campaign in 2016, but the data allegedly held by Cambridge Analytica was not used in the 2016 Trump presidential election campaign, the company claims.
With two weeks to go until a crucial state Senate special election in Nassau County, Democrat Todd Kaminsky's campaign's latest ad hits Chris McGrath over the fees his law firm received for its work on the early 2000s settlement agreement between states and tobacco companies.
With two weeks to go until a crucial state Senate special election in Nassau County, Democrat Todd Kaminsky's campaign's latest ad hits Republican Chris McGrath over the fees his law firm received for its work on the early 2000s settlement agreement between states and tobacco companies
The agreement says the firm — which separately has been paid $ 3.7 million dollars by Mangano's campaign to produce political ads — would produce commercials for the parks department and provide the commissioner with demographic information to determine where to air the spots.
The firm has since revamped ESD's website and produced an array of sleek ads with the tagline «Tomorrow Starts Today.»
Over the past year, firms like AggregateIQ and Cambridge Analytica have been credited with using AI - targeted ads on social media to help swing the Brexit referendum and the US presidential election respectively.
Through Kantar Millward Brown, an independent research firm that has tested more than 150,000 ads globally, the brand tested the advertising with consumers that fall into the modern business traveler target.
In 2004, I did some strategy consulting work around direct marketing as well as ad sales for Lavalife.com which ultimately led to a full - time role with the firm, overseeing the company's online dating website.
Loosely based on the graphic novel by Mark Millar and J.G. Jones, Wanted opens with a setup straight out of a Charles Atlas ad: Wesley Gibson (James McAvoy) is a skinny accounts manager at a dehumanizing firm who is bullied by his fat, repellent boss and cuckolded by his presumed best friend.
Over the course of his 25 - year career, Mattox has: * written numerous articles for The Wall Street Journal, The Washington Post, USA TODAY, and other major publications; * spoken at educational conferences in Geneva, Prague, Rome, and Vatican City; * led writing workshops at Duke, Vanderbilt, the University of Virginia, and other major universities; * served as a speechwriter for several Members of Congress in Washington, D.C.; * directed a documentary film and a number of other media projects, including a public service ad campaign that ran in Rolling Stone; and * spearheaded a number of quantitative and qualitative research projects, working closely with polling firms, focus group organizers, and «think tank» scholars.
The group is still working on its campaign strategy, but it has locked down another DC - based ad firm: left - leaning The New Media Firm, which was involved with the successful earned sick time ballot question in 2firm: left - leaning The New Media Firm, which was involved with the successful earned sick time ballot question in 2Firm, which was involved with the successful earned sick time ballot question in 2014.
Ad network firm Chitika released a new report this week with two interesting tidbits: the first is that the iPad is responsible for more than 91 percent of media tablet Web traffic, even though Apple has only about 70 percent of the tablet market.
I can see this ban crushing only the regulated firms with the unregulated brokers still being active there unless the AMF collaborates with Google and other ad networks to ban online adverts.
With its imitation presidential seal and references to government, a debtor could be fooled into thinking this document has meaning beyond what it is — a misleading ad for a debt settlement firm.
The Canadian fintech firm is launching in the U.S. with a Super Bowl ad, and two former Wieden + Kennedy ad guys behind its brand strategy.
[Brothers In Arms developer Gearbox Software has announced a new partnership with in - game ad / branding firm Double Fusion - but what does this actually mean in terms of integrated content and authenticity for the developer's games?
The search engine giant says it's partnering with bike company Specialized and ad firm Goodby Silverstein & Partners on a contest called the «Innovate or Die Pedal - Powered Machine Challenge.»
To fight the initiative, CARE spent more than $ 34 million paying public relations firms and blanketing the airwaves with anti-Proposal 3 ads, according to disclosures filed with the state of Michigan.
When your potential clients are searching for legal services that your firm provides, you want to make sure you're effectively targeting them with your ads.
This week on the legal - affairs podcast Lawyer2Lawyer, I discuss the events in Texas with two guests: Betsy Branch, a family - law attorney with the Dallas firm of McCurley, Orsinger, McCurley, Nelson & Downing, who serves as attorney ad litem for several children in the West Texas case, and lawyer and social critic Wendy Kaminer, who has written about the civil liberties aspects of the case at the blogthefreeforall.net.
A TV ad that directs viewers to your firm's website can fill your inbox with qualified leads.
With their ability to target a specific audience, PPC ads represent a strategy your firm might find worth exploring.
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