Sentences with phrase «with ad metrics»

«Whether it's the political ads or problems with ad metrics or how to tell what users care about, we're seeing the consequences playing out.»
A source familiar with the ad metrics told Business Insider that, in the first 48 hours, each post had 11 views for each paid placement, and were viewed organically by 32,000 viewers through shares by different users.

Not exact matches

With multichannel - impact analysis as part of the web metrics tools, you can measure the traffic generated by such channels as television, radio, or print ads..
Landing pages used in conjunction with DKI - generated PPC traffic will often not behave the same as landing pages handling traffic from static ads, so pay particular attention to your engagement metrics when you initially make the switch to DKI.
The walled - garden nature of Facebook in particular has come under scrutiny, as they've recently had significant problems regarding the accuracy and efficacy of their advertising methods, with several big brands opting to reduce their ad spend on the site until more accurate metrics are released.
While everyone was consumed with counting hashtags and voting on which ad was the cleverest, Americaneagle.com CTO Ryan McElrath was eyeing other metrics, such as how well WeatherTech's site performed compared to big brands such as Coca - Cola, Doritos, and all the automotive companies.
Much of this data was already available in Ads Manager but with these updates, marketers will have an easier time accessing and customizing the metrics that are most important to their campaigns.
Typically, a page full of ads isn't going to do well with this sort of engagement metric, making it vital that you include posts that draw the audience in.
Facebook clarified that it will still work with companies like Experian and Acxiom in order to measure ad performance and provide metrics, although it will also be conducting a review of those ongoing relationships.
After months of keyword research, ad text testing, and landing page optimization, you've carefully crafted a high - performing AdWords campaign, hitting your profit and volume metrics, and with that warm fuzzy feeling inside that comes with a job well done.
Keyword ideas gives a raw list of suggestions with their associated volume and bid data, while Ad group ideas groups these terms by common phrasing and gives aggregated metrics for the entire group.
The metrics in DPS allow agencies to feel confident that the advertising metrics are accurate and they have a genuine view of how readers are interacting with the ads, which is important to keeping the costs of magazines and publications down for consumers.
One of the key drivers of innovation in digital publishing has been the demands of advertisers for metrics on how readers engage with their ads.
This is an interesting development as media and advertisers scramble for eyeballs and try to track metrics, attempting to target consumers with relevant ads to engage them and make them want to watch.
Facebook clarified that it will still work with companies like Experian and Acxiom in order to measure ad performance and provide metrics, although it will also be conducting a review of those ongoing relationships.
The metrics are then stored using a blend of public and private blockchain technology, and analysis of this data — including how users behave even if they do not interact directly with the IVEP — will be used to enable vastly improved ad - fraud - fighting capabilities, according to the company's statement.
Additionally, the amount of digital data associated with a person helps campaigns tailor their messages and metrics help them see whether a person clicks a link in the ad or watches an entire campaign video.
• Hands - on experience in strategizing, developing and delivering effective and innovative digital campaigns • Demonstrated ability to deliver a variety of digital assets such as rich media online ads, micro sites and social media applications • Qualified to handle digital analytics and web metrics along with the ability to generate, analyze and interpret correlating data • Proficient in leading the strategy, development, execution and optimization of paid digital efforts
Brand Marketing and Promotional Design — Selected Duties and Responsibilities Lead through example with consistent work ethic, attitude, and professionalism, while developing brand promotion strategies through the tactical assessment and analysis of target markets, clients, and consumers Manage all aspects of publication and promotional media design, including content development, pre-promotional material utilization, budgetary considerations, and deadline adherence Monitor all campaigns from initiation to completion, executing changes and modifications as needed to ensure program success Provide guidance and leadership with respect to marketing campaign strategy development, benchmarking, implementation, post-execution analysis, theme development, and process optimization Measure the success of marketing initiatives using data and related key metrics, ROI considerations, and related data, ensuring the maximization of competitive abilities while providing regular and ad - hoc reporting to both and clients Partner with advertising operations and other teams as needed to troubleshoot delivery issues and optimize campaign performance within the limits of available material and resource inventories as well as related logistical concerns Utilize talent among team with focused collaboration and the promotion of a performance - based environment leveraging individual talents for group benefit, soliciting creative materials from internal teams and external agencies per established specifications Screen and test submitted materials to ensure compliance with technical considerations and client specifications Address key client queries and resolve them in an expedited manner while communicating status updates across all teams, promoting sustained revenue growth through client retention, relationship development, and program success Meet and exceed all marketing targets while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of products, services, and the respective marketplace, including pricing and regulatory trends, client requirements, competitor strategies, and product growth Act as a liaison between clients, vendors, sales and support staff, and executive management to ensure client satisfaction, timely implementation, and operational efficiency
Media / Ad Sale Websites are concerned with different metrics, the ones that are important to their advertisers.
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