She specifically helped
me with author branding for my fiction site JFPenn.com where we decided on a tagline with imagery to match.
Beginning
with Author Branding, it starts with focus — what do you do; what do you offer.
This is the heart of book marketing, combined
with author branding.
I no longer design websites, but I still remain active
with author branding, book cover design and marketing.
With the Author Branding Package, we've bundled services that combine online and social media marketing to increase exposure for you and your book.
Do make sure that your personalize emails
with your author brand, so that people become familiar with you and instantly recognise you.
Is it synonymous
with your author brand, or are people getting a different (or the wrong) impression?
Not exact matches
He is the
author of the award - winning 2012 book Going Social: Excite Customers, Generate Buzz, and Energize Your
Brand With the Power of Social Media, which teaches
brands large and small how to use social media for business success.
I've invested in trademarks, and contracts
with authors, and
branding, and developing scripts, and copyrighting the ideas and art... getting everything ready to go to the next level: TV, movies, other forms of media.
Fortune spoke
with Jeetendr Sehdev, a celebrity
branding authority and
author of the new book The Kim Kardashian Principle: Why Shameless Sells (and How to Do It Right), about what the Kardashian clan can teach business about reaching millennial consumers (without having them laugh your ad off the air).
Author Jill Schiefelbein chats
with the senior
brand ambassador for Martell Cognac, who talks about his journey into the role, and what makes a good
brand ambassador for your company.
According to Regan Hillyer,
author of Be Your
Brand, when you are writing out your reality of exactly what you desire, allow yourself to tap into the feeling associated
with achieving or receiving what you desire.
Branding consultant and
author Chris Malone describes the blurry lines of how companies interact
with their customers in the 21st century.
«The retailers need to know how much of the beacons they want to use and figure out whether they should crawl, walk or run (
with the technology),» said Schafer, who is a director at the National Retail Federation in the U.S. and
author of
Branded, a book about retailers and social media.
WHO: Scott Davis, managing partner at Prophet, an international
branding consultancy based in San Francisco, and
author of
Brand Asset Management: Driving Profitable Growth Through Your Brands RATING: 5 «First off, most companies would die to be able to start with a brand as powerful as Dr. S
Brand Asset Management: Driving Profitable Growth Through Your
Brands RATING: 5 «First off, most companies would die to be able to start
with a
brand as powerful as Dr. S
brand as powerful as Dr. Spock.
Although Robben Island is generally a tourist attraction, Fricker recommends speaking
with a former prison guard, like
author and guard for Mandela Christo
Brand, after the experience.
Brands adopting a more personal approach
with customers is key to success, one of the
authors of the report told CNBC
Eric Ries, Entrepreneur &
Author, The Lean Startup Justin Rosenstein, Co-Founder, Asana Alec Ross,
Author, The Industries of the Future Javier Saade, Venture Capitalist; Former Associate Administrator, SBA Chris Sacca, Founder / Chairman, Lowercase Capital Dave Samuel, Co-Founder, Freestyle Capital Julie Samuels, Executive Director, Tech: NYC Reshma Saujani, Founder, Girls Who Code Chris Schroeder, Venture Investor;
Author, Startup Rising Jake Schwartz, Co - Founder / CEO, General Assembly Robert Scoble, Entrepreneur in Residence and Futurist, Upload VR Kim Malone Scott, CEO, Candor, Inc; Former Director, Google Tina Sharkey, Partner, Sherpa Foundry & Sherpa Capital Clara Shih, Co - Founder / CEO, Hearsay Social Shivani Siroya, Founder / CEO, InVenture Steve Smith, Executive Director, Public Policy Institute, Government Relations & Telecommunications Project, Rainbow PUSH Coalition Jonathan Spalter, Chair, Mobile Future DeShuna Spencer, CEO, kweliTV Katie Stanton, CMO, Color Genomics; Former VP of Global Media, Twitter Jenny Stefanotti, Co-Founder, OneProject; Board of Directors, Ushahidi Debby Sterling, Founder / CEO, Goldiblox Seth Sternberg, Co - Founder / CEO, Honor Margaret Stewart, Vice President of Product Design, Facebook Jeremy Stoppelman, CEO, Yelp Michael Stoppelman, SVP, Engineering, Yelp Baratunde Thurston, Former supervising producer, The Daily Show
with Trevor Noah; Co-Founder, Cultivated Wit Stephanie Tilenius, Founder / CEO, Vida Health; Board of Directors, Seagate Technology Richard D. Titus, Entrepreneur; SVP, Samsung Anne Toth, VP of Policy & Compliance, Slack Bill Trenchard, Partner, First Round Capital April Underwood, VP of Product, Slack Max Ventilla, Founder / CEO, AltSchool Tabreez Verjee, Co - Founder / Partner Uprising; Board Director Kiva.org Jimmy Wales, Founder of Wikipedia Hunter Walk, Partner, Homebrew VC; Former Director of Product Management, Google Tristan Walker, Founder / CEO, Walker & Company
Brands, Inc.; Founder / Chairman, Code 2040 Ari Wallach, CEO, Synthesis Corp..
Recently I had the privilege of connecting
with Tim Halloran, President of
Brand Illumination and
author of the new book Romancing the
Brand: How
Brands Create Strong, Intimate Relationships
with Consumers.
Shel is an international speaker, transformational business consultant, and the multiple - award - winning
author of ten books, including the long - running category bestseller Guerrilla Marketing Goes Green and the
brand new Guerrilla Marketing to Heal the World (both co-authored
with Jay Conrad Levinson, Father of Guerrilla Marketing).
We aligned the book
with a strong corporate
brand through one of the
authors and rolled out a series of book signing receptions around the country entitled: «An Evening of Enlightened Power at Eileen Fisher» which successfully took the book into non-traditional retail venues.
As an example, I not only agented this book myself to a major NYC - area publisher, I brought in Jay and his famous
brand, I brought in Stephen M.R. Covey for the foreword, and even wrote my own back cover (something most
authors never get to do when working
with a major publisher).
About once a month, I will collaborate
with a fellow entrepreneur,
author or teacher to share a downloadable training, be a guest on a telesummit or produce a webinar — that's an «online seminar» — on a particular topic, like «how to start a podcast» or «ways to
brand your website,» or «the quickest way to write, sell and promote an e-book.»
Eric Ries, Entrepreneur &
Author, The Lean Startup Justin Rosenstein, Co-Founder, Asana Alec Ross,
Author, The Industries of the Future Javier Saade, Venture Capitalist; Former Associate Administrator, SBA Chris Sacca, Founder / Chairman, Lowercase Capital Dave Samuel, Co-Founder, Freestyle Capital Julie Samuels, Executive Director, Tech: NYC Reshma Saujani, Founder, Girls Who Code Chris Schroeder, Venture Investor;
Author, Startup Rising Jake Schwartz, Co - Founder / CEO, General Assembly Robert Scoble, Entrepreneur in Residence and Futurist, Upload VR Kim Malone Scott, CEO, Candor, Inc; Former Director, Google Tina Sharkey, Partner, Sherpa Foundry & Sherpa Capital Clara Shih, Co - Founder / CEO, Hearsay Social Shivani Siroya, Founder / CEO, InVenture Steve Smith, Executive Director, Public Policy Institute, Government Relations & Telecommunications Project, Rainbow PUSH Coalition Jonathan Spalter, Chair, Mobile Future DeShuna Spencer, CEO, kweliTV Katie Stanton, CMO, Color Genomics; Former VP of Global Media, Twitter Jenny Stefanotti, Co-Founder, OneProject; Board of Directors, Ushahidi Debbie Sterling, Founder / CEO, Goldiblox Seth Sternberg, Co - Founder / CEO, Honor Margaret Stewart, Vice President of Product Design, Facebook Jeremy Stoppelman, CEO, Yelp Michael Stoppelman, SVP, Engineering, Yelp Baratunde Thurston, Former supervising producer, The Daily Show
with Trevor Noah; Co-Founder, Cultivated Wit Stephanie Tilenius, Founder / CEO, Vida Health; Board of Directors, Seagate Technology Richard D. Titus, Entrepreneur; SVP, Samsung Anne Toth, VP of Policy & Compliance, Slack Bill Trenchard, Partner, First Round Capital April Underwood, VP of Product, Slack Max Ventilla, Founder / CEO, AltSchool Tabreez Verjee, Co - Founder / Partner Uprising; Board Director Kiva.org Jimmy Wales, Founder of Wikipedia Hunter Walk, Partner, Homebrew VC; Former Director of Product Management, Google Tristan Walker, Founder / CEO, Walker & Company
Brands, Inc.; Founder / Chairman, Code 2040 Ari Wallach, CEO, Synthesis Corp..
Ducker,
author of The New Business Manifesto, presented a plan for entrepreneurs to build personal /
brand influence
with content marketing, eventually seeking to launch a business from that attention.
Author Paul Meyer argues that despite the challenge of a restrictive definition of nuclear security, Seoul has the opportunity to «
brand» its own summit success by supporting practical results to secure vulnerable nuclear material and enlarging the summit scope to address threats to the nuclear order of greater saliency and priority than those associated
with putative terrorists.
Carmine Gallo, best - selling
author, popular keynote speaker, and advisor to the world's most admired
brands, is set to return
with his latest, Five Stars: The Communication Secrets to Get from Good to Great.
She is a recognized marketing and
branding expert
with 25 years of experience and the
author of 11 marketing - related books, including her newest book,
Our
Brand Advocacy Program builds relationships
with industry influencers, expert journalists and respected
authors to have them produce content for your site, as well as sites managed by influencers they already have connections
with.
While this strategy works just fine for large publishers that already have established
brands and get thousands of shares on any new article they publish (such as Mashable or TechCrunch), a more pragmatic approach is needed for just about every other business.It's true that getting quality inbound links starts
with great content on your client's website, but the missing link is getting journalists, contributors,
authors, and editors at quality publications to become aware of that content so that they can link to it when writing relevant stories / articles.
One could argue that such portraits are part and parcel of their hilariously hyperbolic writing style, but such obviously overdrawn characterizations reinforce the reader's feeling that the
authors» only definition of a good mother is that of a mordant political activist
with their particular
brand of feminist conscience,
«Airless technology is a sophisticated process
with numerous benefits and for many prestige and masstige beauty and personal care
brands, it's a «must have» solution,» said Doug Kliska, executive vice president of global business development at TricorBraun and the white paper
author.
Private label can have many benefits for distributors, but it can also create challenges, including putting a strain on relationships
with manufacturers, says JB Steenkamp,
author of Private Label Strategy: How to Meet the Store
Brand Challenge, in Private Label & Channel Conflict.
Bibetta has teamed up
with the UK's No. 1 children's cookery
author and feeding expert, Annabel Karmel to launch a
brand new range of feeding bibs.
After sorting the endorsements into different marketing categories, the
authors found that 65 of 163 identified pop stars were associated
with 57 different food and beverage
brands.
The study began
with a collaboration among the two lead
authors — Harrison
Brand, PhD, a research fellow in Talkowski's lab, who sequenced and analyzed the genomes of patients
with arhinia, and Natalie Shaw, MD, then
with the MGH Reproductive Endocrine Unit and now at the National Institute for Environmental Health Science, who was investigating the lack of reproductive development in a few patients
with arhinia.
Cynthia is a three - time New York Times best - selling
author, and her
brand new book is Slim Down Now: Shed Pounds and Inches
with Real Food, Real Fast.
But as Dr. Arne Astrup,
author (
with Christian Bitz and Dr. Jennie
Brand - Miller) of The Nordic Way, explains, this comforting, homey cuisine has a lot more going for it than just good looks.
Cynthia is a three time New York Times best selling
author, and her
brand new book is Slim Down Now: Shed Pounds and Inches
with Real Food, Real Fast.
Sass is a three - time New York Times best - selling
author, and her
brand new book is Slim Down Now: Shed Pounds and Inches
with Real Food, Real Fast.
As well as
authoring 26 internationally sold books, Annie Sloan transformed the world of furniture paint
with the creation of her own
brand of decorative paint, Chalk Paint ®, in 1990.
The Food Wine Conference is a venue where we can connect
with brands, small businesses,
authors, publishers, and public relation agencies.
The news of her first child's sex comes two days after the Celebrate
author used Instagram to promote her
brand new LC Lauren Conrad Beach Collection from Kohl's —
with a baby bump bikini pic of her own.
We met
with coach and
author Rebecca Perkins to find out more about Irresistible Dating Profiles — a
brand new programme changing the face of online dating.
Listen to Ask the Cyber-Dating Expert Radio Show where Julie Spira spoke
with bestselling
author, Dr. Carole Lieberman about her
brand new relationship book, Bad Girls: Why Men Love Them & How Gold Girls Can Learn Their Secrets.
Renowned
author Bright has built her personal
brand around being the epitome of single womanhood - but when a fortune teller predicts doom if she doesn't fix unresolved issues
with her past lovers, Bright must revisit her relationship
with 5 of her exes.
The film - length commentary
with the director and
author is a little too self - congratulatory at times, but it does give lots of insight into the movie's creation; «
Brand New Eyes» Music Video; Wonder Soundtrack Behind - the - Scenes Featurette; Theatrical Trailers — Lionsgate.
Creature Features welcomed
author / photographer Kim Gottlieb - Walker for an unprecedented gallery exhibit and book signing celebrating her
brand new book ON SET
WITH JOHN CARPENTER.
NPR's Madeleine
Brand discusses the loss of an important site in band history
with Mats Sexton,
author of The B - 52s Universe: The Essential Guide to the World's Greatest Party Band.
Ideally, your eLearning
authoring tool will be easy to set up
with your company's
branding, look, and feel.