Professional
Ethics Report (PER), which has been in
publication since 1988, reports on news, events, programs, activities, and resources related to professional
ethics issues,
with a particular focus on those professions whose members are engaged in scientific research and its applications.
Faith McLellan, a medical writer who is editor - in - chief of Second Opinion and who co-edited the recently released Ethical Issues in Biomedical
Publication with Jones, informed the audience of the
ethics and pitfalls of publishing in the electronic media.
While this may raise some eyebrows from people who are concerned about the
ethics of working
with two distinctly different types of authors, most of Red Adept's clients for both traditional and self - publishing assistance know before they contact the company which route to
publication they plan to follow; more and more authors are heading into their writing careers seeing either route as a viable option.
Bob Ambrogi recommends this new
publications by Reporters Without Borders: «More than a legal guide, the handbook is a how - to for new bloggers,
with chapters on setting up blogs, getting blogs recognized by search engines, and the
ethics of blogging.
Brand Marketing and Promotional Design — Selected Duties and Responsibilities Lead through example
with consistent work
ethic, attitude, and professionalism, while developing brand promotion strategies through the tactical assessment and analysis of target markets, clients, and consumers Manage all aspects of
publication and promotional media design, including content development, pre-promotional material utilization, budgetary considerations, and deadline adherence Monitor all campaigns from initiation to completion, executing changes and modifications as needed to ensure program success Provide guidance and leadership
with respect to marketing campaign strategy development, benchmarking, implementation, post-execution analysis, theme development, and process optimization Measure the success of marketing initiatives using data and related key metrics, ROI considerations, and related data, ensuring the maximization of competitive abilities while providing regular and ad - hoc reporting to both and clients Partner
with advertising operations and other teams as needed to troubleshoot delivery issues and optimize campaign performance within the limits of available material and resource inventories as well as related logistical concerns Utilize talent among team
with focused collaboration and the promotion of a performance - based environment leveraging individual talents for group benefit, soliciting creative materials from internal teams and external agencies per established specifications Screen and test submitted materials to ensure compliance
with technical considerations and client specifications Address key client queries and resolve them in an expedited manner while communicating status updates across all teams, promoting sustained revenue growth through client retention, relationship development, and program success Meet and exceed all marketing targets while tracking progress versus established internal and external industry benchmarks, focusing on both revenue generation as well as cost control Maintain a strong working knowledge of products, services, and the respective marketplace, including pricing and regulatory trends, client requirements, competitor strategies, and product growth Act as a liaison between clients, vendors, sales and support staff, and executive management to ensure client satisfaction, timely implementation, and operational efficiency