Sentences with phrase «with younger consumers»

Social networking may well be critical to establishing relationships with younger consumers who already use these sites and are tomorrow's mainstream property owners.

In the U.S. as in the U.K., uploading content from the phone is most popular with younger consumers, with 15 - 24 year olds being the most likely group to be doing it.

Global snacking firm Pladis has revealed its insights into «the new breed of snackers» in the UK, with younger consumers snacking more than any previous generation.

Through Target, SkinFix discovered its products are resonating with younger consumers.

In its release Campbell touted the Pacific Foods» position as a «natural foods industry pioneer that has strong health and well - being and organic credentials, particularly with younger consumers.»

Clearly the company has had its product and operational issues, but while global sales remain strong and the company's marketshare with younger consumers actually grew earlier this year, a huge part of RIM's problems can be traced back to image.

Adding this younger cohort to a team not only brings in those qualities, but it also helps that team connect with younger consumers and stay up - to - date on trends.

The installation at the Amul Dairy represents a step change for the company and the Indian dairy industry by improving productivity while promising to change the image of flavoured milk, drinking yoghurt and milk shakes with young consumers.

One of LVMH's top executives, Pietro Beccari was appointed the CEO of Fendi in February 2012, where he turned the Roman fur and leather house around, boosting brand awareness, elevating the perception of the product and creating new relevance with young consumers, a strategically important segment.

Over the past year, Chevy has conversed with young consumers across the United States and based on their feedback these two concepts explore the styling and functionality this group of new buyers says they are looking for in a car.

By strengthening our S Series we aim to not only further enhance the brand's connection with young consumers but also keep up with the growing demand for high quality smartphones with superior photography capabilities.

And Instagram is particularly popular with young consumers.

Not exact matches

Video is another big trend, with billions watching hours of videos on Facebook and YouTube each and every day, and many marketing and PR pros are turning to messaging apps such as Snapchat or Kik in order to reach younger consumers.

That would be good for suppliers, but also for Levi's, which will get more reliable, cost - efficient sourcing partners — while generating positive vibes that resonate with young talent and with consumers who want their values reflected in everything they buy.

Early experience working retail or interacting with a pop - up shop at the mall convinces young people that sales is about pushing things consumers don't want.

The company ranks high on delivering a positive consumer experience and product, but consumers» emotional connection with the brand is highly polarized — younger consumers tend to be enthusiastic, responding positively to its trendy image, while older Canadians don't feel a connection.

But from The Simpsons to the web, much of what the latter claims for their own actually made its way into popular culture through a group of young people with an altogether different world view from the idealistic, perennially frustrated young consumers that obsess marketers today.

With UChic, a social commerce company I recently launched to help young women in the U.S. live their dreams, we talked to our consumers.

Instead, younger consumers are turning to convenient options with minimal cleanup that can be eaten on the go, from yogurt to fast - food breakfast sandwiches.

CircleUp uses technology to connect those innovative, young consumer brands with capital markets.

«What's driving it is the mistrust of consumers with restaurants, and particularly the younger generation, [which] is looking for greater transparency,» he says.

Consumers — especially young ones with disposable incomes — are making the move from Instagram.

With aging boomers making up the majority of its most loyal customers, the coffee chain is keen on drawing in younger consumers, says Doug Hunter, author of Double Double: How Tim Hortons Became a Canadian Way of Life, One Cup at a Time.

While golf is on the outs, Adidas sees a bright future in merging lifestyle brands and entertainment to reach younger consumers, he said, highlighting its expanded collaboration with rapper - designer Kanye West.

[Our] collaboration with Kanye West, just to mention one of them... [gives] especially the young consumer a special feeling.»

In March, Adidas said it would focus on digital ads over TV, with Chief Executive Kasper Rorsted saying that its younger consumers engaged with the brand mainly via their cellphones.

Louis Vuitton sells plenty of goods in China, but now the core consumers include young office workers with spending money who save up to buy the status symbol.

The proposal met with a record number of comments, with a number of health insurance groups expressing concern that the short - term plans will undermine the health exchanges by siphoning off younger, healthier consumers who will no longer face a penalty if they enroll in non-compliant plans in 2019.

Today, young people are more concerned with smartphones and tech gadgets when it comes to expensive purchases, and as smarter consumers, they find a way to afford them.

The Internet is a more influential source of consumer information for U.S. Millennials than for older generations: 50 percent of younger Millennials and 47 percent of older Millennials said that they trust retailer websites, compared with 33 percent and 36 percent of Gen - Xers and boomers, respectively.

The German company's affiliation with West reflects a shift in sports companies» marketing to social media and away from TV and print advertisements, as they tap celebrities and musicians in addition to top athletes to reach younger consumers.

For those wondering, I am out here in LA meeting with some amazing young leaders shooting for Season 3 of LCL, meeting some agents / agencies, going on Impact Theory with Tom Bilyeu, and had an amazing private event to discuss a secret Fownders Venture project that I have been ideating since the sale of Elite Daily as a mobile video platform solution for premium content creators and consumers.

Under the terms of the agreement, said to be worth $ 1 billion to Disney, McDonald's paid $ 100 million in royalties and conducted 11 promotions a year for Disney films, videos and TV shows, with seven aimed specifically toward the young Happy Meal consumers.

Smaller, independent brands are seen by many consumers, especially younger ones, to be more hip and healthy and rather than compete with them many big food and drink companies have looked to buy into and learn from startup innovation, a leaf straight out of Silicon Valley's playbook.

Developed economies will continue to be suitable markets for higher end brands targeting the young consumer while businesses can focus on the mass youth market with more affordable prices and products within Asia.

Younger consumers with lower incomes could be the big losers in the health care reform plan announced by House Republicans earlier this week.

The retailer announced Thursday a major move into the sport of soccer, which is becoming more popular with younger and multi-cultural consumers in the U.S..

Experience - driven campaigns are social currency for young consumers who grew up with the ability to share things instantly.

These demographic and cultural shifts left once - thriving restaurant chains with an identity crisis — so some of them decided to try and rebrand themselves to keep those younger consumers.

«With low penetration of eCommerce and social media by luxury peers, there is an opportunity to boost direct - to - consumer engagement, particularly as younger consumers spend increasing amounts of time online,» says Louise Singlehurst, who covers the luxury goods and brand sector.

Conversely, a young business school graduate seeking a career with one of Fortune magazine's «500» had better not advertise his or her career in the new politics, or views associated with the environmentalist, antinuclear or consumer movements.

«As a leading provider of premium protein products in the sports nutrition category, ETB's brands align with consumers» focus on clean and lean sports nutrition while further diversifying its portfolio and broadening the appeal to younger consumers,» the company said in a press release.

When Diet Coke announced a new look and new flavors geared toward a younger generation of consumers, it was met with some mixed reactions.

Hennessy was confident the two celebrities would connect with its growing base of younger consumers, who are striving to realize their personal and professional potential, Clerkin says.

Particularly with young Chinese born in the 1990s and the 2000s, they are consumers of experiences unlike the older generation Chinese consumers.»

William Grant and Sons has invested # 1.2 million in TV sponsorship with Sky Sports for Grant's Signature blended whisky with the aim of attracting younger, more discerning consumers to the blended category.

Over her young career, she has worked with multiple consumer good brands on marketing and package design.

It breaks the Chinese organic consumer into eight main groups: white collar families (40 per cent of the market), families with young children, families with health issues, overseas returnees, business people from Chinese Taipei and Hong Kong (China), government officials, young people and foreigners living in China.

A big fish heading for an even bigger pond, Young's Seafood, the UK's number one fish and seafood business, is diving into the US arena to provide consumers with the authentic taste of the British chip shop.

Nielsen data shows that the American whiskey category typically appeals to younger consumers than Scotch, with growth driven by premium brands.