And then there are people like Jason Klein
the young branding executive who, when hired to rename the Hartford minor league baseball team, chose the bizarre, seemingly ridiculous, and ultimately ingenious name, Yard Goats.
Not exact matches
In March, Adidas said it would focus on digital ads over TV, with Chief
Executive Kasper Rorsted saying that its
younger consumers engaged with the
brand mainly via their cellphones.
While it not really possible to run a company with senior
executives too
young to drive license or sign contracts, Sebastian and Brandon are integral to the
brand, not least for being telegenic spokespersons.
For more than a decade, Hospitality Design magazine has annually honored a handful of designers, architects,
brand executives, and owners as our Wave of the Future — those who are
young enough to be considered visionary, but tested enough to be accomplished.
One of LVMH's top
executives, Pietro Beccari was appointed the CEO of Fendi in February 2012, where he turned the Roman fur and leather house around, boosting
brand awareness, elevating the perception of the product and creating new relevance with
young consumers, a strategically important segment.
«The new Honda Accord Hybrid is the ultimate Accord — the most refined, technologically sophisticated and, of course, most fuel efficient in the lineup,» said John Mendel,
Executive Vice President of the American Honda Motor Co., Inc. «With Accord already America's most popular car three years running and the best - selling midsize car to
younger buyers, we think this new hybrid model will add considerable momentum for the Honda
brand.»
Cadillac
executives hope the variant will help to expand the
brand's sales to
young buyers who are new to the luxury market, dealers said.
Pet Business sat down with Texas Farm Products Company's
executive vice president Kirk
Young to discuss pet nutrition and what's new with the Precise
brand.
Santa is an ideal
executive role model who has never lost touch with his audience,
young and old, continually reinventing himself to sustain his
brand reputation.
«Juliet Murphy is Orange County's and Los Angeles County's Leading
Executive Career Coach»
Executive Career Coaching
Branding OC LA USA Juliet Murphy Juliet Murphy Meet The Team Juliet Murphy Meet The Team Juliet Murphy Meet The Team / / Juliet Murphy, M.B.A., M.A., Career Development, is a career coach and certified advanced resume writer specializing in coaching
executives,
young professionals, millennials and high school students.
As we fast - forward the
brand and lead the way to the next generation of our industry, we are preparing new leaders to take on larger roles within their organizations with a number of programs, including our
Young Leaders Networking group; ERA Leadership Academy, a two - semester «master class» in brokerage management; and a Realogy - wide program, Ascend: The
Executive Leadership ExperienceSM!
Working closely with
Young Living
executives and upper management, she plays a key role in guiding global
brand strategy and corporate positioning.