Following the «Yet» philosophy that has been passed on since the first - generation LS, Lexus created a design offering the room and comfort of a prestige «three - box» sedan, yet with the stylish silhouette of a four - door coupe that holds stronger appeal for
younger luxury customers.
Not exact matches
The Emporio Armani resort 2017 collection, on the other hand, is generally geared toward the
younger woman as she transitions into the world of
luxury fashion, in hopes she will later become a
customer of the Giorgio Armani label.
Threads Styling is pioneering a new
luxury retail model that uses social platforms to reach its
young, affluent
customer base in a personal way.
«To get
younger customers,
luxury needs to be a little different, and the Bentayga is a big step in the direction toward a larger lifestyle focus than we've had in the past,» he says.
The Catera is designed to appeal to new
customers for GM's
luxury division: affluent baby boomers who now drive German and Japanese
luxury or performance cars.Cadillac promises an innovative marketing campaign to reach out to a
younger and more culturally diverse population.
For
luxury brands, it also lowers the entry barrier for
young customers due to the lower price tag.
Lexus is quick to point out entry - level
luxury SUVs are the fastest - growing market in the U.S. With its UX, the company wants to hit both
young, first - time
customers looking to move up and existing
customers who need something smaller.
«Phantom will remain our ultimate flagship and the pinnacle position of
luxury, Ghost is the
younger, successful entrepreneur's choice of mobility and Cullinan is the third component and will attract
younger, more progressive
customers,» Torsten Müller - Ötvös, Rolls - Royce's CEO told us.
According to Ford's
luxury division, the Lincoln MKC has done its part in bringing «
younger, more affluent» buyers into showrooms, as well as attracting its share of female
customers.
There's plenty of accommodation in San Vito lo Capo and solution for every need: self catering apartments for group of friends, b & b for
young couples and
luxury hotels for the most demanding
customers.