The phrase
"brand umbrella" refers to a situation where a single overarching brand encompasses or covers multiple products or sub-brands.
Full definition
Synonyms for individual words can be found below.
«brand»
«umbrella»
Sentences with «brand umbrella»
- This can be difficult with dozens or sometimes hundreds of independent agents working under the same brand umbrella. (rismedia.com)
- New photos show Trump - branded umbrellas shielded guests at the wedding of former New York City Mayor Rudy Giuliani's son, Andrew, a likely unintentional corporate tie - in on a big day for one of the president's biggest defenders. (nystateofpolitics.com)
- However, Ralph Lauren and Burberry, which, like Armani, operate at several price tiers and have consolidated many (but not all) of their labels under a single brand umbrella in the past few years, have yet to see tangible results from these decisions. (businessoffashion.com)
- (see all
sentences)