The phrase "development efforts" refers to actions or work put into improving or advancing something, such as a project, program, or an individual's skills and abilities. Full definition
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The question on my mind was: how did we get these clients, and what does that say about where our attorneys should focus their business development efforts in 2016? (jurispage.com)
The program has been criticized for its cost and the expense in promoting it and other economic development efforts on TV. (nystateofpolitics.com)
They can also better allocate resources to promote student learning and lead professional development efforts in their building. (ascd.org)