If you are going to spend time on a social network, do it just like normal people do it. (lawyerist.com)
The whole field was new, and engineers weren't designing products for normal people who had other talents and interests. (theverge.com)
Then fill out the worksheet (it's not hard, I like to make things simple and manageable for normal people like me) and hang it up somewhere you'll see it. (theinspiredroom.net)