Avoid grabbing the toy that puppy brings to you, instead, gently take a hold of the puppy's collar, give them a good scratch on the side of the neck tell him what a good puppy he is for bringing you the toy, make a real big deal out of it. (ultimatepuppy.com)
Holy macro, when I got an email from Raw Paws Pet Food about trying out some buffalo ears, I was really excited as it sounded like a real big deal! (mygbgvlife.com)