If either the From or Subject line of an email raises any level of suspicion, it's probably spam. (lawyerist.com)
Subject line of the email reads «By invite only: Reach elite status faster with hotel stays» while the body of the email reads: (travelingformiles.com)
For many business owners, writing a headline — that handful of words that goes at the top of your press release, your newsletter, your blog post, or in the subject line of an email — is total agony. (entrepreneur.com)