"To promote the title" means to advertise or create awareness about a specific name or designation, usually in relation to a book or movie, in order to attract attention, interest, and sales. Full definition
«We will not promote titles in our stores showrooms if publishers choose to pursue these exclusive arrangements that create an uneven playing field in the marketplace,» he continued. (cbr.com)
If you do not promote your title, it will be lost in the sea of millions and millions of other e-books that have already been released. (jameshmayfield.com)
Whatever your preferred means of promoting your title, free and bargain book listings could be one way to kick - start your book promotions. (eye-edit-books.com)