It is one of the most ambitious products I've ever seen; it wants to do and change so much about how we interact with technology. (theverge.com)
But, like so many ambitious products, there are flaws: cliche characters, too many systems to manage, a diffuse main story, a grating and disjunct score, and most seriously a player character that essentially has no emotional impact. (darkstation.com)
The new iPhone 6, Watch & Apple Pay In one of the most ambitious product launches in its history, Apple unveiled two new iPhones, a smartwatch and a mobile payments platform on Tuesday. (dzgn.co)