Most still seem to see it as an either / or choice: big trade publisher vs self - publishing. (thebookdesigner.com)
This year saw Deepak Chopra, Tim Ferris and J.A. Konrath all sign with Amazon, now the industry's 7th big trade publisher. (bookcovercafe.com)
Ebook reading has surged throughout 2011, with Random House UK, which is the country's second biggest trade publisher, now reporting that ebooks make up 10 % of its sales. (theguardian.com)