While employers don't like people who are overly smart, a little bit of novelty into a cover letter can take a candidate places. (eresumecoverletter.com)
Originally crowd funding was a bit of a novelty for funding a business, but this Forbes article states it will pass venture capital as a way to finance a business. (guidantfinancial.com)
Breakfast muffins are a bit of a novelty aren't they? (oatsodelicious.com)