If you have no idea whether approving $ 15 million in new product development will be received well in the markets targeted — then buyer persona research is right for you. (buyerpersonainsights.com)
Last year, in well over one hundred buyer interviews conducted on behalf of several B2B organizations involved in buyer persona research, noticeable changes began to emerge. (tonyzambito.com)
Or contact us about our custom buyer persona research studies, and get your buyer personas from the people who wrote the book on actionable buying insights. (buyerpersona.com)