The phrase "campaigning work" refers to activities or efforts made to promote a particular cause, idea, or candidate, usually with the intention of creating awareness, gaining support, or achieving a specific goal. Full definition
Policy and campaigning work for better justice and safer streets for all, informed by the experiences of victims. (mooreblatch.com)
All net profits will go into an awareness campaign working with schools, colleges and universities in the western world. (eluxemagazine.com)
Based on these trends, you should be able to get a better idea what sort of content and marketing campaigns work best with your target audience. (lifelearn.com)