As a trade company representing many different kinds of baby carrier manufacturer, they however can not be very black and white on what is considered best practice and safest. (babywearingschool.com)
Based in Boucherville, Quebec (just a stone's throw from Maman Loup's former hometown of Montreal), Canadian baby carrier manufacturer Chimparoo has been helping parents and caregivers #WearAllTheBabies since 2007. (themonarchmommy.com)
You might also hear from Ergo and other carrier manufacturers that babies can not stand to be facing out, as they become easily overwhelmed and overstimulated. (chroniclesofanursingmom.com)