«This business is about the art of giving to yourself,» Marshal Cohen, chief industry analyst at NPD told Fast Company in 2015. (cnbc.com)
Marshal Cohen, chief industry analyst for analytics and consulting firm NPD Group, says that people «want something that feels customized or personalized, or they want to feel like they've found something special that other people don't have.» (inc.com)
«One of the biggest challenges [across the industry] is trying to figure out how to displace this athletic influence as the driving lifestyle,» says NPD's chief industry analyst Marshal Cohen. (businessoffashion.com)