On large graduate schemes they have a lot of choice of candidates with very similar skill levels, so why should they pay you more? (careers.manchester.ac.uk)
Voters are required to place the number «1» against their first choice of candidate, known as the «first preference» or «primary vote». (en.wikipedia.org)
The election used the supplementary vote system: voters marked the ballot paper with their first and second choices of candidate. (en.wikipedia.org)