A recent survey found that 92 % of consumers read online reviews, and another study found that 72 % of consumers trust online reviews as much as personal recommendations. (lifelearn.com)
This «unlimited» reading solution complements the evolution we are seeing in consumer reading habits as well as book subscription trends globally. (rogerpacker.com)
92 % of consumers read online reviews and 40 % form an opinion after reading just 1 - 3 reviews. (biggerpockets.com)