«[The labelling] was not sufficient to make clear that the main content of the web page was an advertorial,» the ASA ruling says. (fortune.com)
The information visitors expected to find immediately is buried in the content of your web pages. (entrepreneur.com)
Google says its algorithmically suggested search terms «reflect what other people are searching for and the content of web pages» based on «a number of objective factors, including how often others have searched for a word.» (inc.com)