The fact someone clicked on something doesn't really mean anything and advertising is increasingly about telling convincing stories that are worth the viewer's time. (canadianbusiness.com)
There should only be one tag title and one women's title because neither divisions are deep enough to tell convincing stories on their own respective shows. (sbnation.com)
Test your reasoning on colleagues by asking them whether you told a logical and convincing story after giving a talk from your assembled figures, for example. (sciencemag.org)