Originally focused on analyzing traffic to a website — where it comes from and what people do there — Web analytics expanded to digital analytics when social media grew in importance. (blog.simplyhired.com)
About Blog A digital analytics blog focusing on Google Analytics & Google Tag Manager in - depth guides, Strategies & Case Studies. (blog.feedspot.com)
Amelia Showalter, the former director of digital analytics for Obama's reelection campaign, who now advises liberal groups, said success depends on the size and scope of individual fundraising campaigns. (washingtonpost.com)