"Diversification efforts" refers to the actions taken to expand or vary something, such as investments or products, in order to reduce risk and increase opportunities for success. Full definition
To this end, we recommend that the government strengthen its trade diversification efforts. (thebusinesscouncil.ca)
«Our first quarter results reflect the power of our leadership position within the video game market and our ongoing diversification efforts». (wccftech.com)
But analysts covering the beverage sector now largely agree that Cott's recent diversification efforts insulate the business from the industry's volatilities. (canadianbusiness.com)